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WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"https://semperplugins.com/how-to-build-a-wordpress-landing-page/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"https://semperplugins.com/how-to-build-a-wordpress-landing-page/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 07 Jul 2017 13:00:33 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:13:\"landing pages\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:17:\"WordPress plugins\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:16:\"WordPress themes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://semperplugins.com/?p=3441/\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:419:\"What a lot of people don&#8217;t know is that you can build great landing pages for your WordPress site without having to break the bank by hiring services from lead generation and marketing companies. You can even create a landing<span class=\"ellipsis\">&#8230;</span><div class=\"read-more\"><a href=\"https://semperplugins.com/how-to-build-a-wordpress-landing-page/\">Read more &#8250;</a></div><!-- end of .read-more -->\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Arnaud Broes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:14387:\"<p><img class=\"aligncenter wp-image-3480\" src=\"https://semperplugins.com/wp-content/uploads/2017/06/how-to-build-a-landing-page-featured.jpg\" alt=\"You can either build a WordPress landing page yourself using a customized page template or by installing a specialized landing page builder plugin.\" width=\"851\" height=\"266\" srcset=\"https://semperplugins.com/wp-content/uploads/2017/06/how-to-build-a-landing-page-featured.jpg 5556w, https://semperplugins.com/wp-content/uploads/2017/06/how-to-build-a-landing-page-featured-300x94.jpg 300w, https://semperplugins.com/wp-content/uploads/2017/06/how-to-build-a-landing-page-featured-768x240.jpg 768w, https://semperplugins.com/wp-content/uploads/2017/06/how-to-build-a-landing-page-featured-1024x320.jpg 1024w, https://semperplugins.com/wp-content/uploads/2017/06/how-to-build-a-landing-page-featured-800x250.jpg 800w, https://semperplugins.com/wp-content/uploads/2017/06/how-to-build-a-landing-page-featured-100x31.jpg 100w, https://semperplugins.com/wp-content/uploads/2017/06/how-to-build-a-landing-page-featured-150x47.jpg 150w, https://semperplugins.com/wp-content/uploads/2017/06/how-to-build-a-landing-page-featured-200x63.jpg 200w, https://semperplugins.com/wp-content/uploads/2017/06/how-to-build-a-landing-page-featured-450x141.jpg 450w, https://semperplugins.com/wp-content/uploads/2017/06/how-to-build-a-landing-page-featured-600x188.jpg 600w, https://semperplugins.com/wp-content/uploads/2017/06/how-to-build-a-landing-page-featured-900x281.jpg 900w\" sizes=\"(max-width: 851px) 100vw, 851px\" /></p>\n<p>What a lot of people don&#8217;t know is that you can build great landing pages for your WordPress site without having to break the bank by hiring services from lead generation and marketing companies.</p>\n<p>You can even <strong>create a landing page yourself in less than 10 minutes</strong>. We’ll show you how.</p>\n<p>First things first, let&#8217;s cover the basics of landing pages.</p>\n<h2>Why Should I Build a Landing Page?</h2>\n<p>Because they convert. A landing page is essentially the entry point to your site. A great landing page will <strong>grab a visitor’s attention and persuade them to take a desired action</strong>: perhaps you want them to sign up for your email list, download a brochure, buy a product, etc. Whatever the goal, a good landing page is always focused towards that goal.</p>\n<p>Just to make sure that you understand, let’s look at the difference between a landing page and the homepage of a site: <strong>a landing page is focused on a specific goal or objective</strong> while your main homepage has a broad objective. The aim of a landing page is to take your visitors through a specific marketing journey while the main homepage allows visitors to decide on their own journey through your site.</p>\n<p>Anyone can tell you that you don&#8217;t really need a landing page to get a visitor to take a specific action. You can actually make them take the desired action on your homepage.</p>\n<p>BUT, <strong>with a good landing page you will achieve a higher conversion rate</strong> because it is very specific in its goal. A homepage has a lot of information and elements that may distract a user from taking the desired action.</p>\n<p>So, are you ready to build one? Here are several ways to build landing pages in WordPress.</p>\n<h2>Building a Custom Page</h2>\n<p>Building a custom page within WordPress is the old-fashioned approach. You would simply just build a custom page template on any theme you have; and do whatever you need to in the template.</p>\n<p>The easiest way to build a custom page template in WordPress is to copy the default page PHP template and edit CSS and HTML components to get the desired design or structure.</p>\n<h2>Using Plugins to Build Landing Pages</h2>\n<p>Plugins are the best way to go if you do not want to worry about dealing with code.</p>\n<p>Unfortunately, there aren’t many free landing page builder plugins out there. And the few free ones often have in-plugin purchases or limited features. There is, however, one free plugin that has all the features you need to build a functional landing page in WordPress. It’s among the top landing page plugins (see below).</p>\n<h3>WordPress Landing Pages</h3>\n<p><a href=\"https://wordpress.org/plugins/landing-pages/\" target=\"_blank\" rel=\"noopener\">WordPress Landing Pages</a> is an easy-to-use plugin that has <strong>all the basic features you need to build a functional landing page</strong>. It has a fair selection of templates, allows you to split test (a/b testing) your landing pages, as well as to track and measure conversions.</p>\n<div id=\"attachment_3482\" style=\"width: 723px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-3482\" src=\"https://semperplugins.com/wp-content/uploads/2017/06/wordpress-landing-pages.png\" alt=\"The WordPress Landing Pages plugin is fully integrated in the Theme Builder and allows you to quickly customize any elements you like.\" width=\"713\" height=\"373\" srcset=\"https://semperplugins.com/wp-content/uploads/2017/06/wordpress-landing-pages.png 1920w, https://semperplugins.com/wp-content/uploads/2017/06/wordpress-landing-pages-300x157.png 300w, https://semperplugins.com/wp-content/uploads/2017/06/wordpress-landing-pages-768x402.png 768w, https://semperplugins.com/wp-content/uploads/2017/06/wordpress-landing-pages-1024x537.png 1024w, https://semperplugins.com/wp-content/uploads/2017/06/wordpress-landing-pages-477x250.png 477w, https://semperplugins.com/wp-content/uploads/2017/06/wordpress-landing-pages-100x52.png 100w, https://semperplugins.com/wp-content/uploads/2017/06/wordpress-landing-pages-150x79.png 150w, https://semperplugins.com/wp-content/uploads/2017/06/wordpress-landing-pages-200x105.png 200w, https://semperplugins.com/wp-content/uploads/2017/06/wordpress-landing-pages-450x236.png 450w, https://semperplugins.com/wp-content/uploads/2017/06/wordpress-landing-pages-600x314.png 600w, https://semperplugins.com/wp-content/uploads/2017/06/wordpress-landing-pages-900x472.png 900w, https://semperplugins.com/wp-content/uploads/2017/06/wordpress-landing-pages-1200x630.png 1200w\" sizes=\"(max-width: 713px) 100vw, 713px\" /><p class=\"wp-caption-text\">The WordPress Landing Pages plugin is fully integrated in the Theme Builder and allows you to quickly customize any elements you like.</p></div>\n<p>All in all, it is a good option if you are on a budget and don’t want to invest in a more functional landing page plugin at the moment.</p>\n<h3>Thrive Landing Pages</h3>\n<p><a href=\"https://thrivethemes.com/landingpages/\" target=\"_blank\" rel=\"noopener\">Thrive Landing Pages</a> has a drag &amp; drop editor that makes it extremely easy to create and edit landing pages. It<strong> comes with over 140 templates</strong> (some themed) for you to choose from. The great thing about the plugin is that the landing pages are combined in sets to provide a consistent user experience. That means that the opt-in page, &#8220;thank you&#8221; page and confirmation pages in a particular set have the same feel and don’t provide random experiences.</p>\n<h3>Leadpages</h3>\n<p>Leadpages is actually an online landing page builder &#8211; we’ll be addressing it more thoroughly down below &#8211; with a plugin for WordPress. It has a centralized editor and your <strong>landing pages are hosted on Leadpages servers</strong>. The best thing about Leadpages is that you can easily and quickly create or publish a landing page. All you need to do is choose a template, customize it (through the drag &amp; drop page builder) and add it to your site.</p>\n<h3>Beaver Builder</h3>\n<p><a href=\"https://www.wpbeaverbuilder.com/\" target=\"_blank\" rel=\"noopener\">Beaver Builder</a> is simply a drag &amp; drop page theme builder (another option covered below) that also comes as a plugin. You can easily and quickly create custom layouts and designs &#8211; you have around 30 landing pages to choose from.</p>\n<div id=\"attachment_3483\" style=\"width: 734px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-3483\" src=\"https://semperplugins.com/wp-content/uploads/2017/06/beaver-builder.jpg\" alt=\"You can try out the Beaver Builder plugin for yourself at http://demo.wpbeaverbuilder.com/.\" width=\"724\" height=\"361\" srcset=\"https://semperplugins.com/wp-content/uploads/2017/06/beaver-builder.jpg 1917w, https://semperplugins.com/wp-content/uploads/2017/06/beaver-builder-300x150.jpg 300w, https://semperplugins.com/wp-content/uploads/2017/06/beaver-builder-768x383.jpg 768w, https://semperplugins.com/wp-content/uploads/2017/06/beaver-builder-1024x511.jpg 1024w, https://semperplugins.com/wp-content/uploads/2017/06/beaver-builder-501x250.jpg 501w, https://semperplugins.com/wp-content/uploads/2017/06/beaver-builder-100x50.jpg 100w, https://semperplugins.com/wp-content/uploads/2017/06/beaver-builder-150x75.jpg 150w, https://semperplugins.com/wp-content/uploads/2017/06/beaver-builder-200x100.jpg 200w, https://semperplugins.com/wp-content/uploads/2017/06/beaver-builder-450x225.jpg 450w, https://semperplugins.com/wp-content/uploads/2017/06/beaver-builder-600x300.jpg 600w, https://semperplugins.com/wp-content/uploads/2017/06/beaver-builder-900x449.jpg 900w\" sizes=\"(max-width: 724px) 100vw, 724px\" /><p class=\"wp-caption-text\">You can try out the Beaver Builder plugin for yourself at <a href=\"http://demo.wpbeaverbuilder.com/\" target=\"_blank\" rel=\"noopener\">demo.wpbeaverbuilder.com</a>.</p></div>\n<p>The great thing about Beaver Builder is that <strong>you can use your WordPress widgets to add more functionality</strong> and bring elements in from your site to your landing pages.</p>\n<h3>OptimizePress</h3>\n<p>You’ve probably heard of <a href=\"https://www.optimizepress.com/\" target=\"_blank\" rel=\"noopener\">OptimizePress</a> before &#8211; it has been <strong>one of the most popular plugins</strong> to build landing pages for quite some time. That’s because it offers a wide range of templates and a powerful drag &amp; drop editor to quickly create the landing page you need. Note: the size of the plugin is quite large (29MB).</p>\n<h2>Theme Builders</h2>\n<p>As we mentioned earlier, <strong>most WordPress themes are quite restrictive when it comes to design and structure</strong>. For example, you can customize the primary content block of a page in most themes but you cannot amend the design of anything outside the block. So, if you aim to create a landing page from a theme page template, you would just end up with a new page with the same design as your website &#8211; the opposite of a landing page. Unless you build a custom page template (mentioned earlier) or use advanced theme builders.</p>\n<p>What advanced theme builders offer are drag and drop builders. They essentially enable you to customize every and any design aspect of any page. The interface is also very easy to use.<br />\nThere are plenty of great drag &amp; drop theme builders available. A few off the top of my head: <a href=\"https://www.elegantthemes.com/gallery/divi/\" target=\"_blank\" rel=\"noopener\">Divi</a>, <a href=\"https://wpexplorer-themes.com/total/\" target=\"_blank\" rel=\"noopener\">Total</a>, Beaver Builder (its plugin version is recommended above) and <a href=\"http://demo.qodeinteractive.com/strata/\" target=\"_blank\" rel=\"noopener\">Strata</a>.</p>\n<p>If you need a variety of landing page templates, it is highly recommended you use this method instead of creating custom theme templates. It will save you time and make your work much easier.</p>\n<h2>Leadpages</h2>\n<p><a href=\"https://www.leadpages.net/\" target=\"_blank\" rel=\"noopener\">Leadpages is known for creating stunning and functional landing pages</a>. It offers dozens of integrations to help make your WordPress landing page user friendly and attractive. The downside is that it isn’t free: plans start at $36.99 per month.</p>\n<div id=\"attachment_3484\" style=\"width: 743px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-3484\" src=\"https://semperplugins.com/wp-content/uploads/2017/06/leadpages.jpg\" alt=\"Leadpages has more than a hundred of templates to choose from that can be added to your site within minutes.\" width=\"733\" height=\"362\" srcset=\"https://semperplugins.com/wp-content/uploads/2017/06/leadpages.jpg 1877w, https://semperplugins.com/wp-content/uploads/2017/06/leadpages-300x148.jpg 300w, https://semperplugins.com/wp-content/uploads/2017/06/leadpages-768x379.jpg 768w, https://semperplugins.com/wp-content/uploads/2017/06/leadpages-1024x506.jpg 1024w, https://semperplugins.com/wp-content/uploads/2017/06/leadpages-506x250.jpg 506w, https://semperplugins.com/wp-content/uploads/2017/06/leadpages-100x49.jpg 100w, https://semperplugins.com/wp-content/uploads/2017/06/leadpages-150x74.jpg 150w, https://semperplugins.com/wp-content/uploads/2017/06/leadpages-200x99.jpg 200w, https://semperplugins.com/wp-content/uploads/2017/06/leadpages-450x222.jpg 450w, https://semperplugins.com/wp-content/uploads/2017/06/leadpages-600x296.jpg 600w, https://semperplugins.com/wp-content/uploads/2017/06/leadpages-900x444.jpg 900w\" sizes=\"(max-width: 733px) 100vw, 733px\" /><p class=\"wp-caption-text\">Leadpages has more than a hundred of templates to choose from that can be added to your site within minutes.</p></div>\n<p>What you get is <strong>144+ well-designed templates</strong>, a simple editor that enables you to create and <strong>publish a stunning landing page in 10 minutes</strong> or less and the ability to split test your landing pages.</p>\n<p>It’s not a stretch to say that Leadpages is the most popular landing page option. It is actually hard to find a popular blog online that doesn’t use it. Two of the many reasons for it’s popularity is that you do not need to be a designer to use it and all their templates have been tested as effective and high converting templates.</p>\n<p>The price may be worth it to you if you want to save time, as the platform is incredibly easy to use.</p>\n<h2>Wrapping Up</h2>\n<p>Although WordPress may not be designed to handle landing pages, you can easily create one using either the old-fashioned method of building a custom page template or by using a plugin. Above we mentioned some of the best plugins you can use to build highly functional and attractive landing pages, developer or not.</p>\n<p>Choose the method that works best for your business and start collecting, cultivating and converting leads!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"https://semperplugins.com/how-to-build-a-wordpress-landing-page/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"9\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:1;a:6:{s:4:\"data\";s:51:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:52:\"WordPress Will Require Users to Have HTTPS This Year\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"https://semperplugins.com/wordpress-requires-sites-to-use-https/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:73:\"https://semperplugins.com/wordpress-requires-sites-to-use-https/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 06 Jun 2017 18:32:54 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:8:\"Security\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:14:\"WordPress News\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:5:\"HTTPS\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:18:\"WordPress security\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://semperplugins.com/?p=3129/\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:471:\"WordPress founder, Matt Mullenweg, recently announced that the software will require all hosts to have HTTPS for certain WordPress features to function. Don’t panic just yet. If you already have HTTPS, this shouldn’t affect you. But if you’re still using HTTP, you’ll need<span class=\"ellipsis\">&#8230;</span><div class=\"read-more\"><a href=\"https://semperplugins.com/wordpress-requires-sites-to-use-https/\">Read more &#8250;</a></div><!-- end of .read-more -->\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Arnaud Broes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:13112:\"<p><img class=\" wp-image-3419 aligncenter\" src=\"https://semperplugins.com/wp-content/uploads/2017/03/wordpress-requires-https-featured.jpg\" alt=\"\" width=\"851\" height=\"266\" srcset=\"https://semperplugins.com/wp-content/uploads/2017/03/wordpress-requires-https-featured.jpg 5556w, https://semperplugins.com/wp-content/uploads/2017/03/wordpress-requires-https-featured-300x94.jpg 300w, https://semperplugins.com/wp-content/uploads/2017/03/wordpress-requires-https-featured-768x240.jpg 768w, https://semperplugins.com/wp-content/uploads/2017/03/wordpress-requires-https-featured-1024x320.jpg 1024w, https://semperplugins.com/wp-content/uploads/2017/03/wordpress-requires-https-featured-800x250.jpg 800w, https://semperplugins.com/wp-content/uploads/2017/03/wordpress-requires-https-featured-100x31.jpg 100w, https://semperplugins.com/wp-content/uploads/2017/03/wordpress-requires-https-featured-150x47.jpg 150w, https://semperplugins.com/wp-content/uploads/2017/03/wordpress-requires-https-featured-200x63.jpg 200w, https://semperplugins.com/wp-content/uploads/2017/03/wordpress-requires-https-featured-450x141.jpg 450w, https://semperplugins.com/wp-content/uploads/2017/03/wordpress-requires-https-featured-600x188.jpg 600w, https://semperplugins.com/wp-content/uploads/2017/03/wordpress-requires-https-featured-900x281.jpg 900w\" sizes=\"(max-width: 851px) 100vw, 851px\" /></p>\n<p>WordPress founder, Matt Mullenweg, <a href=\"https://wordpress.org/news/2016/12/moving-toward-ssl/\">recently announced that the software will require all hosts to have HTTPS for certain WordPress features</a> to function.</p>\n<p>Don’t panic just yet. If you already have HTTPS, this shouldn’t affect you. <strong>But if you’re still using HTTP, you’ll need to upgrade soon.</strong> The good news is that the transition is not as difficult as you think it is and the benefits outweigh the assumed disadvantages.</p>\n<p>This article will go over what the WordPress HTTPS mandate means for you as a site owner; the advantages; as well as how to upgrade to HTTPS if you haven’t already done so.</p>\n<h2>What is HTTPS?</h2>\n<p>HTTPS adds a security layer to HTTP (Hypertext Transfer Protocol). <strong>HTTPS essentially encrypts data</strong> (using SSL or TSL) that is communicated between servers and clients until it reaches the intended recipient.</p>\n<p>This<strong> prevents cybercriminals from accessing sensitive user information</strong> and also reduces the risk of tapping and modification of sensitive data. Although HTTPS is not completely foolproof, it undoubtedly has major security advantages.</p>\n<p>HTTPS sites can be easily identified, as they have a locked padlock icon located on the link bar in most common browsers.</p>\n<h2>Why is WordPress Pushing HTTPS?</h2>\n<p>There&#8217;s mainly two reasons for this, so let&#8217;s quickly dive into them.</p>\n<h3>Google Prefers It</h3>\n<p>It is no secret that greater encryption and cyber security has made the Internet a safer place for users. As usual, a Google update signaled the necessity of HTTPS for user experience, SEO and internet security.</p>\n<p>In 2014, Google suggested that <strong>enabling HTTPS on your site could result in higher search rankings</strong>. Although it still isn’t the only important factor in raising your site rankings, you shouldn’t underestimate its value. For example, if two sites are equal in all ways, but one site has HTTPS, that site would get a boost in rankings.</p>\n<div id=\"attachment_3342\" style=\"width: 511px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-3342\" src=\"https://semperplugins.com/wp-content/uploads/2017/03/https-green-padlock.png\" alt=\"Chrome will display a green padlock in the link bar when a site is using HTTPS, assuring users it\'s using the latest security protocol.\" width=\"501\" height=\"217\" srcset=\"https://semperplugins.com/wp-content/uploads/2017/03/https-green-padlock.png 1138w, https://semperplugins.com/wp-content/uploads/2017/03/https-green-padlock-300x130.png 300w, https://semperplugins.com/wp-content/uploads/2017/03/https-green-padlock-768x333.png 768w, https://semperplugins.com/wp-content/uploads/2017/03/https-green-padlock-1024x444.png 1024w, https://semperplugins.com/wp-content/uploads/2017/03/https-green-padlock-577x250.png 577w, https://semperplugins.com/wp-content/uploads/2017/03/https-green-padlock-100x43.png 100w, https://semperplugins.com/wp-content/uploads/2017/03/https-green-padlock-150x65.png 150w, https://semperplugins.com/wp-content/uploads/2017/03/https-green-padlock-200x87.png 200w, https://semperplugins.com/wp-content/uploads/2017/03/https-green-padlock-450x195.png 450w, https://semperplugins.com/wp-content/uploads/2017/03/https-green-padlock-600x260.png 600w, https://semperplugins.com/wp-content/uploads/2017/03/https-green-padlock-900x390.png 900w\" sizes=\"(max-width: 501px) 100vw, 501px\" /><p class=\"wp-caption-text\">Chrome will display a green padlock in the link bar when a site is using HTTPS, assuring users it&#8217;s using the latest security protocol.</p></div>\n<p>In January of this year, Google released version 56 of Google Chrome. This new release brought about some changes, notably with how Google Chrome treats HTTPS vs. HTTP sites. The browser now clearly identifies sites that are not operating HTTPS on their systems. For example, <strong>a “Not Secure” message now appears on pages without HTTPS that try to collect passwords or sensitive information</strong>. You can expect that, eventually, all pages not using HTTPS will clearly be labeled as having insecure connections.</p>\n<p>We can reasonably assume that Google’s preference for HTTPS has been a contributing factor for the changes implemented by WordPress.</p>\n<h3>Users Prefer HTTPS Too</h3>\n<p>A secure connection can make all the difference from a user&#8217;s perspective. Users see HTTPS as a positive signal that you are taking your site security seriously, for their benefit. So, having <strong>HTTPS could mean more traffic and longer usage times</strong> on your site.</p>\n<p>HTTPS is particularly important if you are operating an e-commerce site. Simply seeing the padlock icon could make users more comfortable in entering their payment details and other personal information. Particularly with the new Chrome update (mentioned earlier) which shows a “Not Secure” label on e-commerce sites or sites that require a user login or credit card information, but don’t have HTTPS.</p>\n<p>Both Google and user preference should be enough reason for you to upgrade your site to HTTPS. It is simply necessary to ensure watertight security for your users and to protect your online business reputation.</p>\n<div id=\"attachment_3343\" style=\"width: 510px\" class=\"wp-caption aligncenter\"><img class=\" wp-image-3343\" src=\"https://semperplugins.com/wp-content/uploads/2017/03/https-not-secure.png\" alt=\"Sites that require users to login or enter credit card information are now displayed as &quot;Not secure&quot; in Chrome when they haven\'t switched to HTTPS yet.\" width=\"500\" height=\"196\" srcset=\"https://semperplugins.com/wp-content/uploads/2017/03/https-not-secure.png 1600w, https://semperplugins.com/wp-content/uploads/2017/03/https-not-secure-300x118.png 300w, https://semperplugins.com/wp-content/uploads/2017/03/https-not-secure-768x301.png 768w, https://semperplugins.com/wp-content/uploads/2017/03/https-not-secure-1024x401.png 1024w, https://semperplugins.com/wp-content/uploads/2017/03/https-not-secure-638x250.png 638w, https://semperplugins.com/wp-content/uploads/2017/03/https-not-secure-100x39.png 100w, https://semperplugins.com/wp-content/uploads/2017/03/https-not-secure-150x59.png 150w, https://semperplugins.com/wp-content/uploads/2017/03/https-not-secure-200x78.png 200w, https://semperplugins.com/wp-content/uploads/2017/03/https-not-secure-450x176.png 450w, https://semperplugins.com/wp-content/uploads/2017/03/https-not-secure-600x235.png 600w, https://semperplugins.com/wp-content/uploads/2017/03/https-not-secure-900x353.png 900w\" sizes=\"(max-width: 500px) 100vw, 500px\" /><p class=\"wp-caption-text\">Sites that require users to login or enter credit card information are now displayed as &#8220;Not secure&#8221; in Chrome when they haven&#8217;t switched to HTTPS yet.</p></div>\n<p>Remember when JavaScript was first introduced and quickly embraced by users and webmasters? Looking back, we can see now that JavaScript was essential for smoother and better user experience. HTTPS similarly, presents a number of unique advantages for user experience and security that we should all quickly embrace.</p>\n<p>We know that you may be overwhelmed switching from HTTP to HTTPS. After all, change does takes time to get used to, but in this instance, you may need to quickly get on board. At this point, <strong>the advantages of HTTPS have greatly outnumbered the disadvantages</strong>. Plus, upgrading to HTTPS is no longer the costly, time consuming, and difficult process that it once was. In fact, getting an SSL certificate in 2017 is fast, sometimes free, and quite easy to implement.</p>\n<h2>How to Get HTTPS</h2>\n<p><a href=\"https://wordpress.org/hosting/\" target=\"_blank\" rel=\"noopener noreferrer\">WordPress hosting partners</a> should now provide an SSL certificate for all accounts. (It is required that they all do so as early as the first quarter of this year.)</p>\n<p>Your hosting provider may already provide a free SSL certificate, so check with them first before you make any third-party purchase. If they do not offer a free one, you could ask them if they sell third party SSL certificates. Once purchased, you can ask your provider to install the certificate for you on your server.</p>\n<div id=\"attachment_3344\" style=\"width: 510px\" class=\"wp-caption aligncenter\"><img class=\" wp-image-3344\" src=\"https://semperplugins.com/wp-content/uploads/2017/03/lets-encrypt-sponsors.png\" alt=\"Dozens of major companies are already backing Lets Encrypt, including Automattic (known for WooCommerce, Jetpack, Akismet and WordPress.com)\" width=\"500\" height=\"395\" srcset=\"https://semperplugins.com/wp-content/uploads/2017/03/lets-encrypt-sponsors.png 546w, https://semperplugins.com/wp-content/uploads/2017/03/lets-encrypt-sponsors-300x237.png 300w, https://semperplugins.com/wp-content/uploads/2017/03/lets-encrypt-sponsors-317x250.png 317w, https://semperplugins.com/wp-content/uploads/2017/03/lets-encrypt-sponsors-100x79.png 100w, https://semperplugins.com/wp-content/uploads/2017/03/lets-encrypt-sponsors-150x118.png 150w, https://semperplugins.com/wp-content/uploads/2017/03/lets-encrypt-sponsors-200x158.png 200w, https://semperplugins.com/wp-content/uploads/2017/03/lets-encrypt-sponsors-450x355.png 450w\" sizes=\"(max-width: 500px) 100vw, 500px\" /><p class=\"wp-caption-text\">Dozens of major companies are already backing Lets Encrypt, including Automattic (known for WooCommerce, Akismet and WordPress.com)</p></div>\n<p>Another option is to explore the free alternatives, independent of your hosting provider. There are projects such as “Let’s Encrypt” which have now made it easy and quick to <a href=\"https://letsencrypt.org/\" target=\"_blank\" rel=\"noopener noreferrer\">secure a free HTTPS certificate for your website</a>.</p>\n<p>Let’s Encrypt is an authorized open Certificate Authority with millions of active certificates in place. There are other comparable projects out there that can help by guiding you step-by-step through the installation process or who have been authorized to deliver certificates.</p>\n<p>Remember that SSL certificates upgrade the website, but not the content itself. That means that the content on your page will also need to be updated so as to avoid 404 errors. Google may interpret the error as a mismatch in the security level of your site. The only way to avoid this is by encrypting the content of your website to match your SSL certificate.</p>\n<p>To track and resolve any 404 errors on your site, you may want to use a specialised plugin such as Redirection to do so.</p>\n<h2>What if You Just Don’t Want to Upgrade to HTTPS?</h2>\n<p>You could see a number of things happening to your site over time if you do not upgrade to HTTPS. The first may be facing the consequences set out by Google, i.e: <strong>lower rankings </strong>and having your users staring at a “Not Secure” warning when they try to access your site via Google Chrome.</p>\n<p>The second is that you could <strong>struggle with WordPress updates and lose some or all functionality</strong> on specific WordPress plugins.</p>\n<p>Third, your site may be <strong>an easier target for hacking</strong>.</p>\n<p>Those are three consequences that require you to seriously reconsider if you really want to take the risk of not upgrading to HTTPS.</p>\n<h2>Wrapping Up</h2>\n<p>Let’s put it this way: you will simply have nothing to lose by adopting HTTPS. Yet, if you do not use HTTPS, you could risk leaving your site in the “dark ages” of the Internet.</p>\n<p>But then again, if you’re a WordPress site owner, you have no choice. Take the plunge and let us know how it worked out for you!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"https://semperplugins.com/wordpress-requires-sites-to-use-https/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:2:\"40\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:51:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:44:\"All in One SEO Pack at WordCamp Raleigh 2017\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"https://semperplugins.com/all-in-one-seo-pack-at-wordcamp-raleigh-2017/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:80:\"https://semperplugins.com/all-in-one-seo-pack-at-wordcamp-raleigh-2017/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 30 May 2017 15:42:28 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:19:\"All in One SEO Pack\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:16:\"WordCamp Raleigh\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:13:\"WordPress SEO\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://semperplugins.com/?p=3426/\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:417:\"Last month, the team from All in One SEO Pack were in attendance at WordCamp Raleigh 2017.  We were not only there are organizers of the event but also as sponsors and speakers. If you didn&#8217;t get a chance to attend<span class=\"ellipsis\">&#8230;</span><div class=\"read-more\"><a href=\"https://semperplugins.com/all-in-one-seo-pack-at-wordcamp-raleigh-2017/\">Read more &#8250;</a></div><!-- end of .read-more -->\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Steve Mortiboy\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:3680:\"<p>Last month, the team from All in One SEO Pack were in attendance at <a href=\"https://2017.raleigh.wordcamp.org/\" target=\"_blank\" rel=\"noopener noreferrer\">WordCamp Raleigh 2017</a>.  We were not only there are organizers of the event but also as sponsors and speakers.</p>\n<p>If you didn&#8217;t get a chance to attend WordCamp Raleigh then here&#8217;s a recap of the event.</p>\n<p>WordCamp Raleigh is a conference all about WordPress.  The event has been held each year since 2010.  This year was the best attended yet, with over 300 attendees.  This year we had four tracks &#8211; Beginner, Business, Power User and Developer. We also added workshops in addition to the tracks.  There were three workshops &#8211; Beginners Guide to WordPress, WordPress REST API and Beginners Guide to WordPress SEO.  All three were extremely popular.</p>\n<h2>Local SEO presentation by Steve Mortiboy</h2>\n<p>I spoke on the topic of Local SEO &#8211; How to get your business listed on Google&#8217;s local search results.  Here are my slides from this presentation:</p>\n<p><iframe src=\"https://www.slideshare.net/slideshow/embed_code/key/4Ssk3Lm2vq2l18\" width=\"427\" height=\"356\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" style=\"border:1px solid #CCC; border-width:1px; margin-bottom:5px; max-width: 100%;\" allowfullscreen> </iframe> </p>\n<div style=\"margin-bottom:5px\"> <strong> <a href=\"https://www.slideshare.net/dismort/local-seo-getting-your-local-business-on-google\" title=\"Local SEO - Getting your local business on google\" target=\"_blank\">Local SEO &#8211; Getting your local business on google</a> </strong> from <strong><a target=\"_blank\" href=\"https://www.slideshare.net/dismort\">Steve Mortiboy</a></strong> </div>\n<p>Here is the video from my presentation on WordPress.tv:</p>\n<p><iframe width=\'605\' height=\'340\' src=\'https://videopress.com/embed/u6Rx29m9?hd=0\' frameborder=\'0\' allowfullscreen></iframe><script src=\'https://v0.wordpress.com/js/next/videopress-iframe.js?m=1435166243\'></script></p>\n<h2>Social Meta Optimization by Tony Zeoli</h2>\n<p>In addition to my session, Tony Zeoli also gave a presentation on Social Meta Optimization where he used All in One SEO Pack to demonstrate how you can improve you social media presence.  You can find more about Tony&#8217;s presentation on his <a href=\"https://tonyzeoli.com/2017/05/28/social-meta-optimization-presentation-at-wordcamp-raleigh-2017/2062/\" target=\"_blank\" rel=\"noopener noreferrer\">website</a>.  The video from his presentation is also on WordPress.tv here:</p>\n<p><iframe width=\'605\' height=\'340\' src=\'https://videopress.com/embed/rG2jN5os?hd=0\' frameborder=\'0\' allowfullscreen></iframe><script src=\'https://v0.wordpress.com/js/next/videopress-iframe.js?m=1435166243\'></script></p>\n<h2>Beginners Guide to SEO by Tony Zeoli</h2>\n<p>Finally, Tony Zeoli also presented the Beginners Guide to WordPress SEO workshop which was held on the Sunday at WordCamp Raleigh.  This workshop was not recorded on video but you can find a write by Tony and links to his slides on his <a href=\"https://tonyzeoli.com/2017/05/20/wordcamp-raleigh-2017-wordpress-seo-for-beginners-workshop/1998/\" target=\"_blank\" rel=\"noopener noreferrer\">website</a>.</p>\n<p>If you didn&#8217;t get a chance to attend WordCamp Raleigh this year, keep a watch on the <a href=\"https://2017.raleigh.wordcamp.org/\" target=\"_blank\" rel=\"noopener noreferrer\">website</a> for announcements regarding WordCamp Raleigh 2018.  Or you can find a WordCamp in your city or country by checking out the central <a href=\"https://central.wordcamp.org/schedule/\" target=\"_blank\" rel=\"noopener noreferrer\">WordCamp schedule</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:76:\"https://semperplugins.com/all-in-one-seo-pack-at-wordcamp-raleigh-2017/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"3\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:48:\"Important Sections of Google Analytics Explained\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:75:\"https://semperplugins.com/important-sections-of-google-analytics-explained/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:84:\"https://semperplugins.com/important-sections-of-google-analytics-explained/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 24 May 2017 15:00:49 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:16:\"google analytics\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"http://semperplugins.com/?p=2298\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:443:\"Google Analytics (GA) is one of the most powerful, effective and comprehensive platforms to track and analyze your site traffic and marketing efforts. But a lot of businesses find it intimidating and challenging to use. If you’re one of those<span class=\"ellipsis\">&#8230;</span><div class=\"read-more\"><a href=\"https://semperplugins.com/important-sections-of-google-analytics-explained/\">Read more &#8250;</a></div><!-- end of .read-more -->\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Arnaud Broes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:13749:\"<p><img class=\"size-full wp-image-3381 aligncenter\" src=\"https://semperplugins.com/wp-content/uploads/2016/08/important-sections-of-google-analytics-featured.jpg\" alt=\"\" width=\"851\" height=\"251\" srcset=\"https://semperplugins.com/wp-content/uploads/2016/08/important-sections-of-google-analytics-featured.jpg 851w, https://semperplugins.com/wp-content/uploads/2016/08/important-sections-of-google-analytics-featured-300x88.jpg 300w, https://semperplugins.com/wp-content/uploads/2016/08/important-sections-of-google-analytics-featured-768x227.jpg 768w, https://semperplugins.com/wp-content/uploads/2016/08/important-sections-of-google-analytics-featured-848x250.jpg 848w, https://semperplugins.com/wp-content/uploads/2016/08/important-sections-of-google-analytics-featured-100x29.jpg 100w, https://semperplugins.com/wp-content/uploads/2016/08/important-sections-of-google-analytics-featured-150x44.jpg 150w, https://semperplugins.com/wp-content/uploads/2016/08/important-sections-of-google-analytics-featured-200x59.jpg 200w, https://semperplugins.com/wp-content/uploads/2016/08/important-sections-of-google-analytics-featured-450x133.jpg 450w, https://semperplugins.com/wp-content/uploads/2016/08/important-sections-of-google-analytics-featured-600x177.jpg 600w\" sizes=\"(max-width: 851px) 100vw, 851px\" /></p>\n<p>Google Analytics (GA) is <strong>one of the most powerful, effective and comprehensive platforms</strong> to track and analyze your site traffic and marketing efforts. But a lot of businesses find it intimidating and challenging to use. If you’re one of those businesses, this article is for you.</p>\n<p>Although GA can be quite overwhelming, getting useful data to work with is not as difficult as you think it is. Understanding how to get some basic information from the platform can give you pretty good insight into how your website is working for your business.</p>\n<p>This article will give you a basic understanding of the four key sections that contain actionable data:</p>\n<p style=\"padding-left: 30px;\">1. Audience<br />\n2. Behavior<br />\n3. Acquisition<br />\n4. Conversions</p>\n<p>Let’s get started.</p>\n<h2><strong>An Introduction to Google Analytics</strong></h2>\n<p>You probably have a Google Analytics account and most likely have it connected to your website. If you don’t, and you’re thinking of signing up, <a href=\"https://support.google.com/analytics/answer/1008015?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">use this guide on how to get started</a>. Once you’re up and running, you’ll have to wait a few days to get data to analyze.</p>\n<p>The first thing you’ll notice when you open the platform is GA’s (somewhat confusing) layout and menu system. It uses a top navigation for account level features and information; and a side navigation for combing through your analytics data.</p>\n<p>The Reporting section’s side navigation (which is where you can view your web analytics) is broken down into the following sections:</p>\n<ul>\n<li><strong>Real-Time:</strong> Shows what is happening on your site right now. So you’ll see the current visitor count on your website, what pages they’re browsing and for how long</li>\n<li><strong>Audience:</strong> Gives detailed information about your website visitors</li>\n<li><strong>Acquisition:</strong> Shows how your visitors are arriving to your site. It gives you a breakdown (by channel) of how visitors are getting to your site</li>\n<li><strong>Behavior:</strong> Shows you how visitors are interacting with your site</li>\n<li><strong>Conversions:</strong> Provides conversion data for your various business goals and activities</li>\n</ul>\n<p>As you can see, Audience, Acquisition, Behavior and Conversions tabs contain the <strong>actionable data you can use to optimize your site and grow your business.</strong></p>\n<p>So let’s help you get a basic understanding of those tabs.</p>\n<h2><strong>Audience</strong></h2>\n<p>To view your audience insights, click on Audience &gt; Overview on the left hand menu of the analytics dashboard.</p>\n<p>As you will see from the Audience Overview data, Google Analytics gives you detailed insights into your audience: from location, to page views to device type to language and more.</p>\n<p>This information is invaluable in allowing you to tailor your site<strong> to better suit the needs of your visitors and effectively grant them an easier viewing experience</strong>.</p>\n<p><a href=\"https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-audience-section.jpg\"><img class=\"aligncenter wp-image-3405\" src=\"https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-audience-section.jpg\" alt=\"\" width=\"600\" height=\"255\" srcset=\"https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-audience-section.jpg 1621w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-audience-section-300x128.jpg 300w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-audience-section-768x327.jpg 768w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-audience-section-1024x436.jpg 1024w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-audience-section-587x250.jpg 587w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-audience-section-100x43.jpg 100w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-audience-section-150x64.jpg 150w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-audience-section-200x85.jpg 200w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-audience-section-450x192.jpg 450w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-audience-section-600x255.jpg 600w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-audience-section-900x383.jpg 900w\" sizes=\"(max-width: 600px) 100vw, 600px\" /></a></p>\n<p>There is however some terminology you first need to understand in order to accurately analyze your Audience data:</p>\n<ul>\n<li>A <strong>Session</strong> refers to a single fixed period of time that a visitor takes action(s) on your site. So if a visitor views 3 pages on your site over a 3-minute period and then exits your site, it’ll be recorded as a single session and three pageviews</li>\n<li>As you may have gleaned from above, a <strong>Pageview</strong> is recorded whenever a visitor views a page on your site</li>\n<li>A <strong>New Visitor</strong> is any user that is visiting your site for the first time. They will be classified as a <strong>Returning Visitor</strong> on their second and subsequent visits</li>\n<li>A <strong>User</strong> is any computer or device that Google classifies as a unique visitor in accessing your site. So let’s say a user views your site on both their computer and tablet. Google will record that as two users. Even if a user accesses your site from two different browsers on the same computer, Google will record it as two users</li>\n<li><strong>Pages/Session</strong> is the average number of pageviews per session</li>\n</ul>\n<p>It is recommended that you spend some time understanding these definitions before you begin analyzing the comprehensive audience data.</p>\n<h2><strong>Behavior</strong></h2>\n<p><a href=\"https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-behaviour-section.jpg\"><img class=\"aligncenter wp-image-3407\" src=\"https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-behaviour-section.jpg\" alt=\"\" width=\"600\" height=\"286\" srcset=\"https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-behaviour-section.jpg 1621w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-behaviour-section-300x143.jpg 300w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-behaviour-section-768x367.jpg 768w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-behaviour-section-1024x489.jpg 1024w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-behaviour-section-524x250.jpg 524w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-behaviour-section-100x48.jpg 100w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-behaviour-section-150x72.jpg 150w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-behaviour-section-200x95.jpg 200w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-behaviour-section-450x215.jpg 450w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-behaviour-section-600x286.jpg 600w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-behaviour-section-900x430.jpg 900w\" sizes=\"(max-width: 600px) 100vw, 600px\" /></a></p>\n<p>The Behavior section gives you <strong>invaluable data on how your users are interacting with your site.</strong> You can track how long an average user stays on a specific page, the hours and days you receive the most traffic, bounce rates (the percentage of visitors who exit your site after viewing only one page), your site speed, and much more detailed and useful metrics.</p>\n<p>Spend some time exploring and familiarizing yourself with this section. It contains everything you need to know to optimize your site and user experience, and also to manage your blog or content pages.</p>\n<h2><strong>Acquisition</strong></h2>\n<p><a href=\"https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-acquisition-section.jpg\"><img class=\"aligncenter wp-image-3409\" src=\"https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-acquisition-section.jpg\" alt=\"\" width=\"600\" height=\"297\" srcset=\"https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-acquisition-section.jpg 1609w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-acquisition-section-300x149.jpg 300w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-acquisition-section-768x380.jpg 768w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-acquisition-section-1024x507.jpg 1024w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-acquisition-section-505x250.jpg 505w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-acquisition-section-100x50.jpg 100w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-acquisition-section-150x74.jpg 150w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-acquisition-section-200x99.jpg 200w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-acquisition-section-450x223.jpg 450w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-acquisition-section-600x297.jpg 600w, https://semperplugins.com/wp-content/uploads/2016/08/google-analytics-acquisition-section-900x446.jpg 900w\" sizes=\"(max-width: 600px) 100vw, 600px\" /></a></p>\n<p>The Acquisition section is pretty straightforward: it contains <strong>data on how your site acquires traffic</strong>. It records the following traffic channels: organic (search and direct), paid, referral, email and social. It also gives you important insights into the performance of your marketing campaigns.</p>\n<p>What you should really be looking at within the Acquisition section is Goals. Goals are what you hope visitors accomplish when or after using your site. They are summarized in the Overview of this section but aren’t presented or broken down in detail. That’s where the Conversions section comes in.</p>\n<h2><strong>Conversions</strong></h2>\n<p>Conversion tracking is arguably the most important functionality in Google Analytics. After all, the ultimate goal of any web analytics software/tool is <strong>to help you determine and increase the success of your website and business</strong>.</p>\n<p>To make the most out of Google Analytics, you need to understand and identify your key performance indicators (KPIs) and set them up as Goals. Goals could range from video views, newsletter signups, purchases and more.</p>\n<p>Carefully think about how you measure the success of your business before setting up your Goals in GA. An accurate setup will enable you to more effectively analyze your website traffic data.</p>\n<h2>Using All in One SEO Pack with Google Analytics</h2>\n<p>By now you should have already discovered that Google Analytics is a great tool to track your visitors behaviour. If you are using WordPress for your site and have decided to venture into the statistics, <a href=\"https://semperplugins.com/all-in-one-seo-pack-pro-version/\">we recommend you use our All in One SEO Pack plugin</a>.</p>\n<p>It offers a simple way to integrate Google Analytics on your site without having to risk breaking your site or messing with code. The whole process is very simple and is described <a href=\"https://semperplugins.com/documentation/setting-up-google-analytics/\">here</a>.</p>\n<p>But that&#8217;s not all it has to offer: there are also various other advanced settings such as tracking multiple domains, adding additional domains, enhanced e-commerce, tracking outbound links, excluding WordPress user roles from tracking and many more.</p>\n<h2><strong>Wrapping Up</strong></h2>\n<p>A basic overview of those four actionable sections should ease the challenge of collecting relevant data for your business. However, getting invaluable data from Google Analytics requires work, time and patience. Stay tuned for an article that delves deeper into extracting and accurately analyzing data in Google Analytics.</p>\n<p>For now, you can take a look at some of the tutorials in the <a href=\"https://analyticsacademy.withgoogle.com/\" target=\"_blank\" rel=\"noopener noreferrer\">Google Analytics Academy</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:80:\"https://semperplugins.com/important-sections-of-google-analytics-explained/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:2:\"14\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:51:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"How Social Media Impacts Your SEO\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:55:\"https://semperplugins.com/how-social-media-impacts-seo/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:64:\"https://semperplugins.com/how-social-media-impacts-seo/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 15 May 2017 16:00:29 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:19:\"All in One SEO Pack\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:8:\"SEO Tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:10:\"social SEO\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:13:\"WordPress SEO\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"http://semperplugins.com/?p=2893\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:404:\"Social media has evolved quite rapidly in the years it has been around. From BBS (Bulletin Board) to Friendster, Diaspora, Myspace and onto Facebook. But when we think of social media today, we arguably only have 3 or 4 large<span class=\"ellipsis\">&#8230;</span><div class=\"read-more\"><a href=\"https://semperplugins.com/how-social-media-impacts-seo/\">Read more &#8250;</a></div><!-- end of .read-more -->\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Arnaud Broes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:11760:\"<p><img class=\"size-full wp-image-3275 aligncenter\" src=\"https://semperplugins.com/wp-content/uploads/2016/11/how-social-media-impacts-seo-featured.jpg\" alt=\"\" width=\"851\" height=\"251\" srcset=\"https://semperplugins.com/wp-content/uploads/2016/11/how-social-media-impacts-seo-featured.jpg 851w, https://semperplugins.com/wp-content/uploads/2016/11/how-social-media-impacts-seo-featured-300x88.jpg 300w, https://semperplugins.com/wp-content/uploads/2016/11/how-social-media-impacts-seo-featured-768x227.jpg 768w, https://semperplugins.com/wp-content/uploads/2016/11/how-social-media-impacts-seo-featured-848x250.jpg 848w, https://semperplugins.com/wp-content/uploads/2016/11/how-social-media-impacts-seo-featured-100x29.jpg 100w, https://semperplugins.com/wp-content/uploads/2016/11/how-social-media-impacts-seo-featured-150x44.jpg 150w, https://semperplugins.com/wp-content/uploads/2016/11/how-social-media-impacts-seo-featured-200x59.jpg 200w, https://semperplugins.com/wp-content/uploads/2016/11/how-social-media-impacts-seo-featured-450x133.jpg 450w, https://semperplugins.com/wp-content/uploads/2016/11/how-social-media-impacts-seo-featured-600x177.jpg 600w\" sizes=\"(max-width: 851px) 100vw, 851px\" /></p>\n<p>Social media has evolved quite rapidly in the years it has been around. From BBS (Bulletin Board) to Friendster, Diaspora, Myspace and onto Facebook. But when we think of social media today, we arguably only have 3 or 4 large networks in mind: Facebook, Twitter, Instagram and LinkedIn.</p>\n<p>Nowadays, those four platforms have become essential to every marketer’s strategy and are used to effectively get your brand in front of your target audience; but do they <em>directly</em> impact your SEO and search ranking? No, they currently do not.</p>\n<p>However, that doesn&#8217;t mean that social media marketing and SEO do not affect each other in a variety of different ways. They are both inbound strategies that aim to attract your audience or customers to your brand. They are also both organic ways to attract your audience with unique quality content.</p>\n<p>Perhaps the best way to describe the relationship between SEO and social media is to say that they are co-dependent. Effective social media campaigns will help improve your site ranking, and good SEO will inevitably boost your social clout. This is what we refer to as social SEO: <strong>the use of social media to boost your search engine rankings</strong>.</p>\n<p>This post will demystify the relationship between social media and SEO; and show you how you can make social SEO work for your WordPress site.</p>\n<h2>How Important is Social SEO?</h2>\n<p>You can certainly rank your website well without focusing much on social SEO. You can’t, however, rank your website by focusing solely on social SEO. But that shouldn’t make you dismiss the whole idea too soon.</p>\n<p>An active and strong social media presence makes it easier and faster to rank your site as search engines attribute <strong>authority</strong> based on tweets, shares, likes and Google +1s. Your social media presence also puts your content in front of a larger audience, some of whom will link your content on their own sites, creating valuable organic <strong>backlinks</strong> which contribute to your PageRank.</p>\n<div id=\"attachment_3276\" style=\"width: 630px\" class=\"wp-caption aligncenter\"><img class=\"wp-image-3276\" src=\"https://semperplugins.com/wp-content/uploads/2016/11/social-media-marketing-graph.png\" alt=\"According to a recent study, Social Media Marketing even surpassed the impact of regular SEO in 2016, considering that market is already rather saturated. Time to hop on the bandwagon!\" width=\"620\" height=\"359\" srcset=\"https://semperplugins.com/wp-content/uploads/2016/11/social-media-marketing-graph.png 981w, https://semperplugins.com/wp-content/uploads/2016/11/social-media-marketing-graph-300x174.png 300w, https://semperplugins.com/wp-content/uploads/2016/11/social-media-marketing-graph-768x445.png 768w, https://semperplugins.com/wp-content/uploads/2016/11/social-media-marketing-graph-432x250.png 432w, https://semperplugins.com/wp-content/uploads/2016/11/social-media-marketing-graph-100x58.png 100w, https://semperplugins.com/wp-content/uploads/2016/11/social-media-marketing-graph-150x87.png 150w, https://semperplugins.com/wp-content/uploads/2016/11/social-media-marketing-graph-200x116.png 200w, https://semperplugins.com/wp-content/uploads/2016/11/social-media-marketing-graph-450x261.png 450w, https://semperplugins.com/wp-content/uploads/2016/11/social-media-marketing-graph-600x347.png 600w, https://semperplugins.com/wp-content/uploads/2016/11/social-media-marketing-graph-900x521.png 900w\" sizes=\"(max-width: 620px) 100vw, 620px\" /><p class=\"wp-caption-text\">According to a recent study, Social Media Marketing even surpassed the impact of regular SEO in 2016, considering that market is already rather saturated. Time to hop on the bandwagon! Source: smartinsights.com/managing-digital-marketing/marketing-innovation/marketing-trends-2016/</p></div>\n<p>That is not to say that social SEO will eventually replace regular SEO, but we cannot ignore the fact that social signals are slowly becoming an integral part of search engine algorithms. Even though they have nothing on backlinks – and probably won’t, at least not in the near future – <strong>social links</strong> are still quite important. But <em>how much</em> effect or weight do they have on your rankings, particularly your ranking for target keywords?</p>\n<p>Well, search engines have not yet made that information public. We just have to work with the definitive information that social signals do (indirectly) impact your site rankings and will continue to do so.</p>\n<h2>When Should I Focus on Social SEO?</h2>\n<p>If you are in an industry where your competitors are heavily focusing on both SEO and social SEO, and you want to rank well for your industry keywords, you have no other option but to do the same. Backlinks coupled with social signals will boost your rankings much more than backlinks alone, so you will lag behind your competition if you are only focused on building the latter. And if they aren’t focused on social SEO, <strong>you should jump on the opportunity to get one step ahead of your competitors</strong>.</p>\n<p>Although social media does not directly impact your site rankings on Google, social networks are dominating the internet and will arguably dictate the future of the internet. You should invest properly in social media as it could soon <em>directly</em> impact your site’s rankings on search engines.</p>\n<h2>How to Effectively Implement Social SEO</h2>\n<p>How can you increase your site rankings with good social SEO? Here are a few summarized tips:</p>\n<ul>\n<li>Create a business page on the “main” social networks: Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram, etc.</li>\n<li>Be active on those channels and engage your followers and subscribers</li>\n<li>Create shareable, engaging and unique content</li>\n<li>Make it as easy as possible for people to share your content</li>\n<li>Share your content, and that of other influencers in your field on your social channels</li>\n</ul>\n<p><strong>The more active you are on social media, the more awareness you are bringing to your brand</strong>, the more your social following grows, and the higher the chance that your content is being shared across a broader network. It’s a snowball effect: the more followers you have, the more engagement you’ll get and the easier it will become to grow your community.</p>\n<p>A bigger community means that more people are viewing your content and the higher the chance that the content will be shared. This increases the number of backlinks to your site which will impact your search rankings for the better.</p>\n<p>Also, the more engagement you have on your social channels, the higher the chance that people will look for your brand on Google or other search engines via branded searches – which help your site rank for non-branded keywords that are relevant to your brand.</p>\n<p>You do have to consider that <strong>the above scenarios are based on the assumption that you are producing quality and unique content</strong>. If you are creating bad content, you won’t get anywhere. Users will not interact with your brand if you’re not offering them value or good entertainment. If you want your content shared and widely distributed, you need to put in the time to create quality and valuable content your audience will enjoy.</p>\n<p>In summary, the following social signals will increase your search engine rankings for the keywords you’re targeting:</p>\n<ul>\n<li>Your social network followers</li>\n<li>The likes, shares, retweets, Google +1s your website gets</li>\n<li>Mentions by other authority or influencers in your field</li>\n<li>Positive reviews on your business’ Google+ page</li>\n</ul>\n<h2>Using All in One SEO Pack for Social Meta</h2>\n<p><a href=\"https://semperplugins.com/all-in-one-seo-pack-pro-version/?loc=sp_navmenu\">Our All in One SEO Pack plugin comes with a Social Meta module</a> to help you get going with social marketing. This feature allows you to add Open Graph meta tags to enrich your posts by creating a rich snippet. Let’s briefly go over how Open Graph meta tags work and how they specifically help you with social SEO.</p>\n<p>Basically, every web page on any site can be shared on social media channels. However, the way that shared page is displayed on social media may be very different. Websites that aren’t optimized with Open Graph meta tags won’t be as easily interpreted by Facebook, Twitter and the like and will, most of the time, show up as a blank link with a small description underneath.</p>\n<div id=\"attachment_3278\" style=\"width: 516px\" class=\"wp-caption aligncenter\"><img class=\"size-full wp-image-3278\" src=\"https://semperplugins.com/wp-content/uploads/2016/11/rich-social-snippet.png\" alt=\"Would you be more inclined to click on a blank link or on a rich snippet such as this?\" width=\"506\" height=\"495\" /><p class=\"wp-caption-text\">Would you be more inclined to click on a blank link or on a rich snippet such as this?</p></div>\n<p>However, adding Open Graph meta tags to a page on your site enriches the snippet and enables Facebook and other social media networks to display your content in the way you want to present it when it is shared. This is where All in One SEO Pack comes into action. For a full overview of all Open Graph and social meta features, please visit our <a href=\"https://semperplugins.com/documentation/social-meta-module/\">documentation section</a>.</p>\n<p>There is no concrete evidence that Open Graph meta tags are important for search engines, but they do enable you to create presentable good looking posts on social media (instead of a bland-looking post). This significantly increases your organic traffic from social media to your WordPress site. Studies have shown that <strong>traffic increases 100%-200% if a post looks great</strong> vs. a blank link that doesn’t really mean much to social media users.</p>\n<h2>Wrapping It Up</h2>\n<p>Overall, a solid social media strategy, in conjunction with good SEO practices, will increase organic traffic to your site. Solely focusing on SEO may not cut it any longer if you want to be a step ahead of your competition. Revising your strategy to incorporate social SEO will inevitably boost your organic traffic and could very well increase your search engine rankings in the near future.</p>\n<p>Do you currently have a social SEO strategy that’s working for you? Have you been using the social SEO module of our All in One SEO Pack plugin? Let us know in the comments below!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:60:\"https://semperplugins.com/how-social-media-impacts-seo/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"8\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:5;a:6:{s:4:\"data\";s:48:\"\n		\n		\n		\n		\n		\n				\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:39:\"How to Build an Email List in WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:66:\"https://semperplugins.com/how-to-build-an-email-list-in-wordpress/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:75:\"https://semperplugins.com/how-to-build-an-email-list-in-wordpress/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 01 May 2017 14:00:18 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:3:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:15:\"email marketing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:14:\"subscribe2html\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:32:\"http://semperplugins.com/?p=2904\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:423:\"How many of you have prioritized pageviews over email marketing? We all have at some point. After all, pageviews equals more ad revenue…right? Well, having a good email list is more valuable and can bring in more pageviews than you<span class=\"ellipsis\">&#8230;</span><div class=\"read-more\"><a href=\"https://semperplugins.com/how-to-build-an-email-list-in-wordpress/\">Read more &#8250;</a></div><!-- end of .read-more -->\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Arnaud Broes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:9578:\"<p><img class=\"size-full wp-image-3258 aligncenter\" src=\"https://semperplugins.com/wp-content/uploads/2016/11/how-to-build-an-email-list-featured.jpg\" alt=\"\" width=\"851\" height=\"251\" srcset=\"https://semperplugins.com/wp-content/uploads/2016/11/how-to-build-an-email-list-featured.jpg 851w, https://semperplugins.com/wp-content/uploads/2016/11/how-to-build-an-email-list-featured-300x88.jpg 300w, https://semperplugins.com/wp-content/uploads/2016/11/how-to-build-an-email-list-featured-768x227.jpg 768w, https://semperplugins.com/wp-content/uploads/2016/11/how-to-build-an-email-list-featured-848x250.jpg 848w, https://semperplugins.com/wp-content/uploads/2016/11/how-to-build-an-email-list-featured-100x29.jpg 100w, https://semperplugins.com/wp-content/uploads/2016/11/how-to-build-an-email-list-featured-150x44.jpg 150w, https://semperplugins.com/wp-content/uploads/2016/11/how-to-build-an-email-list-featured-200x59.jpg 200w, https://semperplugins.com/wp-content/uploads/2016/11/how-to-build-an-email-list-featured-450x133.jpg 450w, https://semperplugins.com/wp-content/uploads/2016/11/how-to-build-an-email-list-featured-600x177.jpg 600w\" sizes=\"(max-width: 851px) 100vw, 851px\" /></p>\n<p>How many of you have prioritized pageviews over email marketing? We all have at some point. After all, pageviews equals more ad revenue…right? Well, having a good email list is more valuable and can bring in more pageviews than you get using traditional methods.</p>\n<p>So how do you build an email list in WordPress?</p>\n<p>You always hear the same advice: create great content and people will subscribe, or have an opt-in form on your blog. Those methods are tried and tested but there are other more creative and effective ways to implement them and speed up the growth of your email list.</p>\n<p>We’re talking content upgrades, high-value opt-in forms and social proof.</p>\n<p>Let’s first start off with the basics before we dive into those three methods and how to effectively employ them.</p>\n<h2>The Basics</h2>\n<h3>What is an Email List?</h3>\n<p>An email list is a list of email addresses of your existing and prospective customers who have signed up or subscribed via your WordPress site to get updates, newsletters, special offers or announcements.</p>\n<h3>Why You Should Build an Email List</h3>\n<p>Email consistently outperforms social media across the board. It gets a higher view rate than Facebook or Twitter; 50-100 times the click rates of Facebook or Twitter; and is more cost-effective than any other marketing and social channel. Why? Because email is more intimate and private.</p>\n<p>If those stats haven’t convinced you yet, here are three other really good reasons:</p>\n<p><strong>#1.</strong> Your emails are guaranteed to reach the inboxes of each and every one of the active contacts on your email list. The email stays in their inbox until they take an action. Compare that to Facebook or Twitter, where your statuses and posts may not be seen by your followers because of algorithms and the inherent nature of those social networks. Bottom line: people check their emails more thoroughly than they do their social timelines</p>\n<p><strong>#2.</strong> Email is more secure and more flexible. You own your email list. You however, have very limited control and no ownership of your Twitter and Facebook account data. Furthermore, your social accounts could get hacked or suspended for whatever reason; or the platform could cease to exist or become less popular (think Myspace) etc. Whereas you own your email list and can communicate with your customers and prospects on your own terms.</p>\n<p><strong>#3.</strong> Email has more specific targeting. You can send information or announcements on product specific or geo-specific services to specific contacts that match some particular criteria.</p>\n<p>That’s not to say that you should neglect your social networks. Social is great for user engagement so don’t give up on social just yet. Email will just bring you more visitors and conversions.</p>\n<p>So how can you get started today?</p>\n<p>Well, there are quite a few WordPress email marketing plugins at your disposal. Most of them require you to use them in conjunction with email marketing service providers and only help you to create signup forms on your site. They don’t go much further than that. A few however do. <a href=\"https://semperplugins.com/subscribe2-html/\" target=\"_blank\" rel=\"noopener noreferrer\">One of those is Subscribe2 HTML</a>.</p>\n<h2>Subscribe2 HTML</h2>\n<p>Subscribe2HTML plugin is arguably one of the most comprehensive and reliable email marketing plugins for WordPress. It gives you the option of sending emails on a per-post basis or periodically in a newsletter format.</p>\n<p>It manages your email lists in a straightforward way. For example, you don’t need to log in to compose an email every time before sending one. This comes in handy when you need to send out timely post updates – a great feature for high traffic blogs.</p>\n<p>There are two subscription options for Subscribe2 HTML: Registered Subscribers and Public Subscribers. Registered Subscribers are users who have subscribed to your blog and are consequently required to log-in to your site to manage their subscriptions. They can opt to receive either plain text or HTML emails. You can send them post notifications by category; and they can choose whether they want just the excerpt or the full post. (If they don’t make a choice, they will get the full post when they select the plain text option).</p>\n<div id=\"attachment_3261\" style=\"width: 391px\" class=\"wp-caption aligncenter\"><img class=\" wp-image-3261\" src=\"https://semperplugins.com/wp-content/uploads/2016/11/subscribe2.png\" alt=\"Suscribe2HTML is full of features and can be configured in any way you like.\" width=\"381\" height=\"462\" srcset=\"https://semperplugins.com/wp-content/uploads/2016/11/subscribe2.png 610w, https://semperplugins.com/wp-content/uploads/2016/11/subscribe2-248x300.png 248w, https://semperplugins.com/wp-content/uploads/2016/11/subscribe2-206x250.png 206w, https://semperplugins.com/wp-content/uploads/2016/11/subscribe2-100x121.png 100w, https://semperplugins.com/wp-content/uploads/2016/11/subscribe2-150x182.png 150w, https://semperplugins.com/wp-content/uploads/2016/11/subscribe2-200x242.png 200w, https://semperplugins.com/wp-content/uploads/2016/11/subscribe2-300x363.png 300w, https://semperplugins.com/wp-content/uploads/2016/11/subscribe2-450x545.png 450w, https://semperplugins.com/wp-content/uploads/2016/11/subscribe2-600x727.png 600w\" sizes=\"(max-width: 381px) 100vw, 381px\" /><p class=\"wp-caption-text\">Suscribe2HTML is full of features and can be configured in any way you like.</p></div>\n<p>Public Subscribers can sign up through an online form. However, their subscription only starts when they confirm the subscription request via email. They do not get to choose between an excerpt or plain text version of an email.</p>\n<p>As an admin, you can subscribe or unsubscribe users and send emails to all verified subscribers. You also have a selection of email templates to choose from.</p>\n<p>There are additional options and settings available, like choosing the frequency of your emails and the time of day to send them. The plugin is all about automation to save you valuable time.</p>\n<h2>3 Effective strategies to Grow Your Email List</h2>\n<h3>Content</h3>\n<p>Consistently creating great content is the advice you always hear and read about when looking for ways to increase traffic to your blog and to grow your email list. That’s all good and true, but have you heard of a content upgrade? It’s a simple and highly effective strategy to grow your email list.</p>\n<p>How it works:</p>\n<ol>\n<li>Write an engaging blog post.</li>\n<li>Create a more in-depth version of the post.</li>\n<li>Give readers the option to read the upgraded content in return for their email address.</li>\n</ol>\n<p>This strategy works on the basis that your readers are already interested in the blog post since they clicked on it. So, a content upgrade plays on that interest by offering more. It’s simple, straightforward and highly effective.</p>\n<h3>Opt-In Forms</h3>\n<p>Like you’ve heard over and over again (and seen on many high-traffic sites), opt-in forms are the way to go when growing your email list. It’s worth mentioning again in this post. Whether you’re offering an eBook, white paper or free software, opt-in forms will increase your email subscriptions.</p>\n<p>The key is not to offer as many incentives as you can. The most efficient strategy is to pick a high-value incentive and place it in appropriate areas of your site (the sidebar, pop-ups, blog post, footer, etc.). This strategy is especially great for small businesses that don’t have the time or the manpower to produce upgraded content for every blog post.</p>\n<h3>Social Proof</h3>\n<p>A majority of online users rely on ratings, popularity and reviews in making purchasing decisions. Social proof is very important and shouldn’t be underestimated.</p>\n<p>That being said, you should focus on your numbers. Add up all your followers and subscribers on all channels and put the total out there. The bigger the number, the more impressive.</p>\n<p>In fact, various research studies have shown that social proof has more impact on behavior than financial, environmental and personal incentives.</p>\n<p>Would you also like to be included in our email list? Go to <a href=\"https://semperplugins.com/\">our homepage</a> and enter your email address to subscribe!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"https://semperplugins.com/how-to-build-an-email-list-in-wordpress/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:2:\"14\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:6;a:6:{s:4:\"data\";s:45:\"\n		\n		\n		\n		\n		\n				\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:40:\"9 Steps to Clean Your WordPress Database\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:63:\"https://semperplugins.com/how-to-clean-your-wordpress-database/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:72:\"https://semperplugins.com/how-to-clean-your-wordpress-database/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 06 Apr 2017 13:00:25 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:2:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:18:\"WordPress database\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://semperplugins.com/?p=3225/\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:422:\"Is your WordPress database a mess? Have you been complaining about it since time immemorial? Well, then your WordPress site might be as bloated as you were after that marvelous Thanksgiving dinner at your mom’s. If your site has been<span class=\"ellipsis\">&#8230;</span><div class=\"read-more\"><a href=\"https://semperplugins.com/how-to-clean-your-wordpress-database/\">Read more &#8250;</a></div><!-- end of .read-more -->\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Derek Iwasiuk\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:9209:\"<p><img class=\"size-full wp-image-3232 aligncenter\" src=\"https://semperplugins.com/wp-content/uploads/2017/03/clean-up-your-wordpress-database.jpg\" alt=\"\" width=\"850\" height=\"250\" srcset=\"https://semperplugins.com/wp-content/uploads/2017/03/clean-up-your-wordpress-database.jpg 850w, https://semperplugins.com/wp-content/uploads/2017/03/clean-up-your-wordpress-database-300x88.jpg 300w, https://semperplugins.com/wp-content/uploads/2017/03/clean-up-your-wordpress-database-768x226.jpg 768w, https://semperplugins.com/wp-content/uploads/2017/03/clean-up-your-wordpress-database-100x29.jpg 100w, https://semperplugins.com/wp-content/uploads/2017/03/clean-up-your-wordpress-database-150x44.jpg 150w, https://semperplugins.com/wp-content/uploads/2017/03/clean-up-your-wordpress-database-200x59.jpg 200w, https://semperplugins.com/wp-content/uploads/2017/03/clean-up-your-wordpress-database-450x132.jpg 450w, https://semperplugins.com/wp-content/uploads/2017/03/clean-up-your-wordpress-database-600x176.jpg 600w\" sizes=\"(max-width: 850px) 100vw, 850px\" /></p>\n<p>Is your WordPress database a mess? Have you been complaining about it since time immemorial? Well, then your WordPress site might be as bloated as you were after that marvelous Thanksgiving dinner at your mom’s. If your site has been live for a while now, <strong>chances are that its database has acquired quite a bit of garbage and is demanding a spring clean</strong>.</p>\n<p>The trick to maintaining a database is to clean it regularly to prevent the accumulation of unnecessary data. However, we are guessing that you have been skimping on the cleaning bit, which is why you are here today. Therefore, without wasting time, we will tell you how to clean up that database in a few easy steps.</p>\n<h2><strong>#1. Basic Ground Rules</strong></h2>\n<p>Before you take on the massive task of spring-cleaning, you must ensure that your valuables are safe and sound. Losing a single system file can mess up your website entirely and can cause you to lose thousands of dollars in revenue.</p>\n<p>So start by creating copies of important files and create a backup of your entire website. You should definitely<a href=\"https://ithemes.com/purchase/backupbuddy/\" target=\"_blank\" rel=\"noopener noreferrer\"> check out Backupbuddy from our friends at iThemes</a>. It&#8217;s a great plugin that allows you to schedule automatic full or database-only backups, and we highly recommend it.</p>\n<h2><strong>#2. Screen Through the Clutter</strong></h2>\n<p>Do you remember how yard sales used to work before Craigslist and eBay came along? Just like separating the valuables from trash, you need to pick out the plugins you use and the ones you don’t.</p>\n<p>You can easily get started by going through your complete list of plugins in your WordPress dashboard. Go to your admin panel and click on Plugins. Next, go to Installed Plugins and click on Inactive at the top of the screen.</p>\n<p>Eliminating unused plugins should easily free up a couple of bytes and is the first step towards cleaning up your WordPress database.</p>\n<h2><strong>#3. Time For a Purge </strong></h2>\n<p>This might sound very ominous (esp. to the ones familiar with the popular movie franchise), but it is the best way to free up space. After deleting all unused plugins you should start cleaning out post data.</p>\n<p>If you have been using WordPress from a while, you might not be as surprised to know that all your post data is being stored in your website database. You can find it all in the wp_postmeta table, and you can run this query to get rid of all superfluous data:</p>\n<blockquote><p>DELETE FROM wp_postmeta WHERE meta_key = &#8216;your-meta-key</p></blockquote>\n<p>Always remember to replace the last part with the value that has to be cleared out.</p>\n<h2>#4. <strong>Take Care of Spam</strong></h2>\n<p>Spam is no longer restricted to your inbox. If you look through your database carefully, you will find tons of spam comments as well. These include promotional features and unscrupulous backlinks that other sites use to eat their way into your SEO. Monitoring comments is an essential practice that is currently underrated.</p>\n<p>The easiest way to manage spam comments on your site is to execute this query:</p>\n<blockquote><p>DELETE FROM wp_comments WHERE comment_approved = &#8216;spam&#8217;;</p></blockquote>\n<p>If you are currently <a href=\"https://semperplugins.com/wordpress-multisite/\" target=\"_blank\" rel=\"noopener noreferrer\">using a multi-site installation of WordPress</a>, you may like to try the following query:</p>\n<blockquote><p>DELETE FROM wp_#_comments WHERE comment_approved = &#8216;spam&#8217;;</p></blockquote>\n<h2>#5. <strong>What About Comments Waiting on Moderation?</strong></h2>\n<p>As a WordPress website/blog admin, you have the power to delete all comments that are awaiting moderation. This eliminates the need of unnecessarily going through each and every spam comment that you haven’t yet moderated.</p>\n<p>Just a word of advice: go through the list once to approve all genuine comments before running this query:</p>\n<blockquote><p>DELETE FROM wp_comments WHERE comment_approved = &#8216;0&#8217;;</p></blockquote>\n<h2><strong>#6. Taking Care of Unused Tags</strong></h2>\n<p>This has happened to almost all of us. When we were new at blogging, we created a few hundred tags thinking we would use them from time to time. And now that we post regularly, we hardly ever change tags. We use the most common ones and stick to those.</p>\n<p>Don’t be surprised if you have completely forgotten about a score of tags that you exist on your website database (thanks to your wild imaginative powers). Fortunately, we have a query that will take care of all unused tags, but be sure to check the ones that you do use before running this query:</p>\n<blockquote><p>DELETE FROM wp_terms wt<br />\nINNER JOIN wp_term taxonomy wtt ON wt.term_id = wtt.term_id WHERE wtt.taxonomy = &#8216;post_tag&#8217; and wtt.count = 0;</p></blockquote>\n<p>Check out some of our earlier posts if you are unsure about <a href=\"https://semperplugins.com/categories-and-tags/\" target=\"_blank\" rel=\"noopener noreferrer\">the differences between categories &amp; tags and how to use them</a>.</p>\n<h2>#7. <strong>Bid Farewell to Pingbacks</strong></h2>\n<p>If you are currently using a setting that has turned off the option of accepting pingbacks, then you may want to use the following code. This will remove every pingback ever made to your website from your database.</p>\n<blockquote><p>DELETE FROM wp_comments WHERE comment_type = &#8216;pingback&#8217;;</p></blockquote>\n<p>Again, if you are currently <a href=\"https://semperplugins.com/wordpress-multisite/\" target=\"_blank\" rel=\"noopener noreferrer\">using a multisite installation</a>, you may try using the next one. just remember to replace # with your current site id.</p>\n<blockquote><p>DELETE FROM wp_#_comments WHERE comment_type = &#8216;pingback&#8217;;</p></blockquote>\n<h2><strong>#8. No more Post Revisions</strong></h2>\n<p>Post revisions are indeed necessary for blogs, but once you see the space they take up on your database, you won’t think twice about bidding them farewell. They grow fast and exponentially. You can clear them out at one go using the next query:</p>\n<blockquote><p>DELETE a, b, c FROM wp_posts a LEFT JOIN wp_term_relationships b ON (a.ID = b.object_id)<br />\nLEFT JOIN wp_postmeta c ON (a.ID = c.post_id) WHERE a.post_type = &#8216;revision&#8217;</p></blockquote>\n<p>You can even chose to disable all post revisions for your website using the following SQL code:</p>\n<blockquote><p>define(&#8216;WP_POST_REVISIONS&#8217;), false);</p></blockquote>\n<h2>#9. Getting Rid of Trackbacks</h2>\n<p>Your final step should be getting rid of all old trackbacks. To make sure that nothing goes wrong, double check so that all your pingbacks and trackbacks have been disabled before trying the next SQL code:</p>\n<blockquote><p>DELETE FROM wp_comments WHERE comment_type = &#8216;trackback&#8217;;</p></blockquote>\n<p>For multisite users, the next query should be more profitable. You can use this one to clean out all your trackbacks at one go. Like previous ones, replace # with your current site ID to remove all of your site&#8217;s trackbacks.</p>\n<blockquote><p>DELETE FROM wp_#_comments WHERE comment_type = &#8216;trackback&#8217;;</p></blockquote>\n<p>Besides these, you can also scrap your old posts once your audience has fallen out of love with them. This might be difficult at first, but many old posts are nothing but unwarranted burden for WordPress databases.</p>\n<p>If you are new and quite lost with the new set of codes, queries and rules we were talking about right here, leave your maintenance <a href=\"https://wordpress.org/plugins/wp-optimize/\" target=\"_blank\" rel=\"noopener noreferrer\">to seasoned plugins like Optimize</a>. They work great with multisite installations as well, and include extensive options for managing and removing unused tables.</p>\n<p>This article has been written by Derek Iwasiuk from <a href=\"https://engagethecrowd.com/minneapolis-seo-services/\" target=\"_blank\" rel=\"noopener noreferrer\">www.engagethecrowd.com</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"https://semperplugins.com/how-to-clean-your-wordpress-database/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:2:\"18\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:7;a:6:{s:4:\"data\";s:51:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"A Glance at the Past &amp; Future of Keyword Research\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:62:\"https://semperplugins.com/past-and-future-of-keyword-research/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"https://semperplugins.com/past-and-future-of-keyword-research/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 07 Mar 2017 11:27:03 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:16:\"keyword research\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:15:\"semantic search\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:11:\"user intent\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://semperplugins.com/?p=3155/\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:424:\"While getting started on a brand new SEO campaign, often the first thing you would be doing is keyword research. It is supposed to provide the much-needed skeletal framework for your campaign and has proven to be a vital technique for a<span class=\"ellipsis\">&#8230;</span><div class=\"read-more\"><a href=\"https://semperplugins.com/past-and-future-of-keyword-research/\">Read more &#8250;</a></div><!-- end of .read-more -->\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Walter Moore\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:5164:\"<p><img class=\"size-full wp-image-3159 aligncenter\" src=\"https://semperplugins.com/wp-content/uploads/2017/03/850x250-Predicting-the-Future-of-Keyword-Research-its-Relevance-for-SEO.jpg\" alt=\"\" width=\"850\" height=\"250\" srcset=\"https://semperplugins.com/wp-content/uploads/2017/03/850x250-Predicting-the-Future-of-Keyword-Research-its-Relevance-for-SEO.jpg 850w, https://semperplugins.com/wp-content/uploads/2017/03/850x250-Predicting-the-Future-of-Keyword-Research-its-Relevance-for-SEO-300x88.jpg 300w, https://semperplugins.com/wp-content/uploads/2017/03/850x250-Predicting-the-Future-of-Keyword-Research-its-Relevance-for-SEO-768x226.jpg 768w, https://semperplugins.com/wp-content/uploads/2017/03/850x250-Predicting-the-Future-of-Keyword-Research-its-Relevance-for-SEO-100x29.jpg 100w, https://semperplugins.com/wp-content/uploads/2017/03/850x250-Predicting-the-Future-of-Keyword-Research-its-Relevance-for-SEO-150x44.jpg 150w, https://semperplugins.com/wp-content/uploads/2017/03/850x250-Predicting-the-Future-of-Keyword-Research-its-Relevance-for-SEO-200x59.jpg 200w, https://semperplugins.com/wp-content/uploads/2017/03/850x250-Predicting-the-Future-of-Keyword-Research-its-Relevance-for-SEO-450x132.jpg 450w, https://semperplugins.com/wp-content/uploads/2017/03/850x250-Predicting-the-Future-of-Keyword-Research-its-Relevance-for-SEO-600x176.jpg 600w\" sizes=\"(max-width: 850px) 100vw, 850px\" /></p>\n<p>While getting started on a brand new SEO campaign, often the first thing you would be doing is keyword research. It is supposed to provide the much-needed skeletal framework for your campaign and has proven to be a vital technique for a long time now. However, during the last few years, keyword research has changed dramatically, it has experienced fascinating evolutions and has somewhat become less relevant in more ways than one.</p>\n<h2><strong>Why Is Keyword Research Important?</strong></h2>\n<p>Keyword research is essential to ensure that your content satisfies inbound visitors and that all incoming queries are directly related to your business.</p>\n<p>You can find out which queries offer low competition, allowing you to selectively target vital keywords and phrases to include in your site’s content. Identifying keywords and keeping track of them serves as an important metric that you can utilize to gauge your campaign’s effectiveness, by keeping track of rankings over a period of time.</p>\n<h2><strong>Back In Time</strong></h2>\n<p>In the past, SEO seemed to be really simple. You stuffed your keywords all over your page&#8217;s content, into each and every meta tag, and prayed for the best.</p>\n<p>With the help of Google Analytics, Google offered lots of data about how individuals were searching, and exactly how they came across your site through keywords. Moreover, once you had access to a list of keywords which ensured low competition but high traffic, you could at once start optimizing your content to target those queries.</p>\n<p>Most Google searches would feature one-to-one relationships. During those days, Google would take your words and find near exact matches on the web.</p>\n<h2><strong>What&#8217;s that, Hummingbird?</strong></h2>\n<p>In 2013, Google launched its Hummingbird algorithm update.</p>\n<p>This update presented a whole new concept called &#8216;semantic search&#8217; that revolutionized the way Google handles queries. Instead of taking the user’s words and looking for appropriate matches online, Google evaluates the intention that is behind a user’s query and then determines which content is relevant.</p>\n<p>Even though it looks like an insignificant difference, in reality, it has a great impact on the way we should perceive keywords. The faster that semantic search evolved, the more power that individual keywords lost, giving way to long-tail keywords and topical themes.</p>\n<h2><strong>Forecasting the Future</strong></h2>\n<p><a href=\"https://semperplugins.com/keyword-research-trends-that-matter-in-2017/\">In our recent post on keyword research trends</a>, we discussed how new technologies drastically impact the manner in which searches are conducted. Digital assistants such as Cortana and Siri are motivating users to perform searches through speech and are fundamentally changing the way queries are entered.</p>\n<p>Other innovations such as augmented reality, wearables, and virtual reality could be having the same and complementary effect, by compelling users to alter the manner in which they search. New kinds of interfaces and (even) smaller screens will soon be changing the way we interact with search engines.</p>\n<h2><strong>Conclusion</strong></h2>\n<p>Keyword research is bound to change and will not remain in its present form forever. We will be witnessing an iterative and gradual transition to a whole new search research system that is based specifically on the latest technologies and current search trends. You better prepare yourself mentally for a few drastic changes during the next decade.</p>\n<p>This article has been written by Walter Moore from <a href=\"https://www.gingerdomain.com/\">gingerdomain.com</a>.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:36:\"http://wellformedweb.org/CommentAPI/\";a:1:{s:10:\"commentRss\";a:1:{i:0;a:5:{s:4:\"data\";s:67:\"https://semperplugins.com/past-and-future-of-keyword-research/feed/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:38:\"http://purl.org/rss/1.0/modules/slash/\";a:1:{s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:1:\"9\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:51:\"\n		\n		\n		\n		\n		\n				\n		\n		\n		\n\n		\n		\n				\n			\n		\n		\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:5:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:43:\"Keyword Research Trends That Matter In 2017\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:70:\"https://semperplugins.com/keyword-research-trends-that-matter-in-2017/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"comments\";a:1:{i:0;a:5:{s:4:\"data\";s:79:\"https://semperplugins.com/keyword-research-trends-that-matter-in-2017/#comments\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Fri, 03 Mar 2017 19:53:10 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:4:{i:0;a:5:{s:4:\"data\";s:4:\"Blog\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:1;a:5:{s:4:\"data\";s:16:\"keyword research\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:2;a:5:{s:4:\"data\";s:8:\"SEO tips\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}i:3;a:5:{s:4:\"data\";s:11:\"user intent\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://semperplugins.com/?p=3006/\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:448:\"Despite what you’ve been hearing, keyword research isn’t dead. Without keywords, there is no SEO… right? Let’s look at the facts. 93% of online experiences in 2016 started with a search, and search starts with words. Keywords will remain relevant<span class=\"ellipsis\">&#8230;</span><div class=\"read-more\"><a href=\"https://semperplugins.com/keyword-research-trends-that-matter-in-2017/\">Read more &#8250;</a></div><!-- end of .read-more -->\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:12:\"Arnaud Broes\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:9335:\"<p><img class=\"size-full wp-image-3105 aligncenter\" src=\"https://semperplugins.com/wp-content/uploads/2016/12/keyword-analysis-in-2017.jpg\" alt=\"\" width=\"851\" height=\"251\" srcset=\"https://semperplugins.com/wp-content/uploads/2016/12/keyword-analysis-in-2017.jpg 851w, https://semperplugins.com/wp-content/uploads/2016/12/keyword-analysis-in-2017-300x88.jpg 300w, https://semperplugins.com/wp-content/uploads/2016/12/keyword-analysis-in-2017-768x227.jpg 768w, https://semperplugins.com/wp-content/uploads/2016/12/keyword-analysis-in-2017-848x250.jpg 848w, https://semperplugins.com/wp-content/uploads/2016/12/keyword-analysis-in-2017-100x29.jpg 100w, https://semperplugins.com/wp-content/uploads/2016/12/keyword-analysis-in-2017-150x44.jpg 150w, https://semperplugins.com/wp-content/uploads/2016/12/keyword-analysis-in-2017-200x59.jpg 200w, https://semperplugins.com/wp-content/uploads/2016/12/keyword-analysis-in-2017-450x133.jpg 450w, https://semperplugins.com/wp-content/uploads/2016/12/keyword-analysis-in-2017-600x177.jpg 600w\" sizes=\"(max-width: 851px) 100vw, 851px\" /></p>\n<p>Despite what you’ve been hearing, keyword research isn’t dead. Without keywords, there is no SEO… right? Let’s look at the facts.</p>\n<p>93% of online experiences in 2016 started with a search, and search starts with words. Keywords will remain relevant as long as people use words to interact with search engines. The only thing that has changed are the additional factors that have influenced how we use keywords for SEO.</p>\n<p>The truth is that search engines are no longer looking only at keywords, but also value many other factors. Keywords are now just a miniscule part of the pie. That is not to say that keyword discovery isn’t important. In fact, it is important in the way you go about it: <strong>we need to go levels deeper – to the precise level that users are searching for</strong>;<strong> </strong>and search engines are indexing for.</p>\n<p>This post will focus on the three main focuses of valuable keyword research in 2017:</p>\n<p>(1) user intent<br />\n(2) long-tail keywords<br />\n(3) Google voice search</p>\n<h2>User Intent</h2>\n<p>User intent is critical to keyword research and discovery in 2017. Marketers need to understand how to work together with search engines to provide the content users really want. After all, it’s not about attracting visitors to your site, but the right kind of visitors.</p>\n<p>So what exactly is user intent? User intent refers to &#8220;a user’s ultimate objective or goal&#8221; in making a search query. Every single search query has an intent, a goal, perhaps a problem the user wants to solve.</p>\n<p>For example, a search query of “Chicago to New York” gives me flight schedules. Adding “travel” to make it “Chicago to New York travel” does not only provide me with flight results, but bus and car information as well.</p>\n<p><strong>Adding one word to a search query greatly impacts the results of the search</strong> as Google automatically recognizes the change in intent. In fact, Google refines its algorithms 500-600 times a year to get user intent right. And if Google is focusing on it, so should you.</p>\n<p>You need to make user intent central to your keyword research. It is critical that you understand your user’s goals when they make search queries. This understanding or lack of it could make or break your organic traffic.</p>\n<p>The great thing is that user intent is pretty easy to figure out the longer the search query is. Long queries give us a lot of information on what a user exactly wants so we can give it to them. They also enable us to get targeted organic traffic for long-tail keywords. Speaking of which&#8230;</p>\n<h2>Long-Tail Keywords</h2>\n<p>I’m sure you’ve heard long-tail keywords uttered over and over again by marketers in 2016 (and even before). It looks like it’s set to dominate 2017 as well. I’m sure you’re already familiar with long-tail keywords, being that you’ve been focusing on them, but let’s cover the basics first before we delve into how to successfully incorporate it in your SEO strategy.</p>\n<p>What are long-tail keywords? Long-tail keywords are search terms with four or more words. <strong>In fact, 51% of all search queries in 2016 contained four or more words </strong>(<a href=\"http://www.wordstream.com/blog/ws/2015/10/06/smx-east\" target=\"_blank\" rel=\"noopener noreferrer\">source</a>).</p>\n<p>So where should you start off on finding relevant long-tail keywords for your business? Well, you need to first find actual terms that are being used in your specific industry or field.</p>\n<p>You don’t need to use the expensive keyword research tools to get a good list of long-tail keywords. There are some free keyword research tools that will give you a good list to start with. <a href=\"https://kwfinder.com/\" target=\"_blank\" rel=\"noopener noreferrer\">Keyword Finder</a> (suggests long-tail queries and search volumes but only allows a few daily searches) and <a href=\"http://www.keyword.io/\" target=\"_blank\" rel=\"noopener noreferrer\">Keyword.io</a> (suggest long-tail queries but does not provide search volumes) are free (but limited) tools you can start off with if you’re on a budget. And of course there&#8217;s always <a href=\"https://adwords.google.com/KeywordPlanner\" target=\"_blank\" rel=\"noopener noreferrer\">Google&#8217;s very own Keyword Planner that&#8217;s integrated into Adwords</a>.</p>\n<p>By far the best premium keyword research tool is <a href=\"https://moz.com/products/pro/keyword-explorer\" target=\"_blank\" rel=\"noopener noreferrer\">Moz Pro’s Keyword Explorer</a>. You start by searching your main keyword and it will return a comprehensive list of keywords that you can rank for relevancy and search volume. From there, you can go down the list and pick out the long-tail keyword phrases or search queries. The great thing about the Keyword Explorer is that you can click on any long-tail keyword to generate a new list of queries related to that keyword. The new list features more long-tail queries than the initial list.</p>\n<h2>Google’s Voice Search</h2>\n<p>Perhaps the most interesting development in keyword strategy is Google’s voice search and natural language capabilities. According to Google, 20% of mobile searches are now voice searches! This trend is quickly taking and has prompted Google to create answer boxes and Knowledge Graph panels. <a href=\"https://img.washingtonpost.com/blogs/the-switch/files/2014/10/Googlevoice.jpg\" target=\"_blank\" rel=\"noopener noreferrer\">Here you can also find a fun infograph</a> regarding the matter.</p>\n<p>Let’s take a look at how natural language, both spoken and typed, has changed search. For example, users, like you, used to search for “keyword research”, but now ask, “what is keyword research?” or “what is the most effective keyword research strategy?” You can see the change from keywords to long-tail keywords or queries. Voice search capability is quickening this development in SEO content marketing.</p>\n<div id=\"attachment_3108\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img class=\"size-full wp-image-3108\" src=\"https://semperplugins.com/wp-content/uploads/2016/12/google-voice-queries.png\" alt=\"Google voice queries are rising in popularity and will only continue to do so in 2017.\" width=\"590\" height=\"365\" srcset=\"https://semperplugins.com/wp-content/uploads/2016/12/google-voice-queries.png 590w, https://semperplugins.com/wp-content/uploads/2016/12/google-voice-queries-300x186.png 300w, https://semperplugins.com/wp-content/uploads/2016/12/google-voice-queries-404x250.png 404w, https://semperplugins.com/wp-content/uploads/2016/12/google-voice-queries-100x62.png 100w, https://semperplugins.com/wp-content/uploads/2016/12/google-voice-queries-150x93.png 150w, https://semperplugins.com/wp-content/uploads/2016/12/google-voice-queries-200x124.png 200w, https://semperplugins.com/wp-content/uploads/2016/12/google-voice-queries-450x278.png 450w\" sizes=\"(max-width: 590px) 100vw, 590px\" /><p class=\"wp-caption-text\">Google voice queries are quickly rising in popularity and will only continue to do so in 2017.</p></div>\n<p>So how can you keep up with this development to plan an effective SEO content marketing strategy?</p>\n<p>(1) Look at the Frequently Asked Questions (FAQ) for your industry or brand and match this to your existing content. 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Looking back, it&#8217;s been a wild ride. 9 years ago yesterday All in One SEO Pack hit 1 million downloads. Since then we&#8217;ve blown that away with over 30 million downloads, and the launch of All<span class=\"ellipsis\">&#8230;</span><div class=\"read-more\"><a href=\"https://semperplugins.com/happy-9th-thank-a-plugin-developer-day/\">Read more &#8250;</a></div><!-- end of .read-more -->\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Michael Torbert\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:2502:\"<p>Happy 9th Plugin developer Day! 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(You can <a href=\"https://wordpress.org/support/view/plugin-reviews/all-in-one-seo-pack?filter=5#postform\" target=\"_blank\" rel=\"noopener\">click here</a> to rate All in One SEO Pack 5 stars. 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.right-content .bottom-box{width:90%}}\n</style><title>One Simple Trick for Better Proportions When Sketching from Life</title><meta content=\"Use this one simple trick when sketching from life, and your sketches will have better proportions than ever before.\" name=\"description\"><meta content=\"how to sketch, sketch from life\" name=\"keywords\"><meta content=\"1461a4c73f72a2:14b00fd3ab46dc\" name=\"leadpages-meta-id\"><meta content=\"5670249378611200\" name=\"leadpages-form-id\"><meta content=\"//keenmilestones.lpages.co\" name=\"leadpages-url\"><script>center(\'send\', \'view\', \'leadpage\', 5736907271045120)</script></head>\n<body>\n    <div class=\"main-page\" data-lead-id=\"main-page-id\">\n        <div class=\"header-bg role-element leadstyle-container\">\n            <div class=\"header-center\" data-lead-id=\"header-center-id\">\n                <div class=\"header-left\" data-lead-id=\"header-left-id\">\n                    <img 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line-height: normal;\">Learn how inanimate objects sketched alongside human figures can help with proportion.</span></span></li><li><span class=\"leadstyle-fontsized\" style=\"font-size:16px;\">Learn&#160;<span style=\"color: rgb(0, 0, 0); font-family: arial; line-height: normal;\">the crucial role your pencil plays in keeping your sketch in proportion.</span></span></li><li><span class=\"leadstyle-fontsized\" style=\"font-size:16px;\">Learn&#160;<span style=\"color: rgb(0, 0, 0); font-family: arial; line-height: normal;\">how to build consistency with keeping your sketches in proper proportion all the time.</span></span></li><li><span class=\"leadstyle-fontsized\" style=\"font-size:16px;\">Learn&#160;<span style=\"color: rgb(0, 0, 0); font-family: arial; line-height: normal;\">the way a small piece of scratch paper can help you make a better sketch.</span></span></li></ul></div>\n                    <div class=\"bottom-box role-element leadstyle-container\">\n                        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.right-content .bottom-box{width:90%}}\n</style><title>Face-Drawing Checklist</title><meta content=\"A checklist of 22 facial details that beginning artists can use as a handy reference to practice their face-drawing skills and give their drawings a more professional look.\" name=\"description\"><meta content=\"face drawing, how to draw faces, drawing eyes, drawing a nose, drawing a mouth, drawing ears, drawing hair\" name=\"keywords\"><meta content=\"14342b273f72a2:14b00fd3ab46dc\" name=\"leadpages-meta-id\"><script>\n  (function(i,s,o,g,r,a,m){i[\'GoogleAnalyticsObject\']=r;i[r]=i[r]||function(){\n  (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),\n  m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)\n  })(window,document,\'script\',\'//www.google-analytics.com/analytics.js\',\'ga\');\n\n  ga(\'create\', \'UA-33280705-1\', \'auto\');\n  ga(\'send\', \'pageview\');\n\n</script><meta content=\"//keenmilestones.lpages.co\" 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  <img src=\"//lh3.googleusercontent.com/GUrnGpklQ467pBO0j7-IxaF33vbnQRmNQoXQv0WW6a6yjtWe2c_tAgtOKpSe0WkSe5iLYoQweK8K6YlldEJR71Q=s0\" class=\"role-element leadstyle-image\" style=\"max-width: 253px; max-height: 347px;\">\n                    </div>\n                    <div>\n                        <a class=\"download role-element leadstyle-link\" href=\"/leadbox/14342b273f72a2:14b00fd3ab46dc/5743114304094208\">Download for FREE!</a>\n                    </div>\n                    <p class=\"role-element leadstyle-text\">Sign up for immediate access to the checklist. Get&#160;new tutorials and tips every Wednesday and Saturday about how to draw people.</p>\n                </div>\n                <div class=\"right-content role-element leadstyle-container\">\n                    <div class=\"right-content-title role-element leadstyle-text\"><h1>&#160;<span class=\"leadstyle-fontsized\" style=\"font-size:26px;\">free beginners\'&#160;</span><span style=\"font-size: 26px; line-height: normal;\">face-drawing checklist</span></h1></div>\n                    <div class=\"right-content-text role-element leadstyle-text\"><h1><em><u>22 Simple Details</u></em>&#160;to Draw with Your Facial Features That&#160;Will Give Your <em><u>Line Drawings</u></em> a <u>More Realistic</u>,&#160;<u>Professional Look </u></h1><h1><span style=\"color:#0000CD;\"><em>Yours for <u>free</u>&#160;as a subscriber to&#160;the Let\'s Draw People Newsletter.</em></span></h1><ul><li><strong>6 important steps</strong> to <strong>drawing eyes, </strong>including <strong>2 tips</strong> to forming <strong>eyelashes</strong> that look just right</li><li><strong>4 easy points</strong> for drawing a <strong>realistic, properly-placed nose</strong></li><li><span style=\"background-color: initial;\"><strong>5 easily-overlooked details</strong> for <strong>drawing a mouth</strong> that will <strong>capture the likeness</strong> of your subject</span></li><li><strong>4 things to look for</strong> when drawing the <strong>parts of the ear</strong></li><li><strong>3 ways</strong> to draw&#160;strands and sections of <strong>natural-flowing hair</strong></li></ul></div>\n                    <div class=\"bottom-box role-element leadstyle-container\">\n                        <div>\n                            <a class=\"button role-element leadstyle-link\" href=\"/leadbox/14342b273f72a2:14b00fd3ab46dc/5743114304094208\">Sign me up and send my checklist&#187;</a>\n                        </div>\n                        <div class=\"secure role-element leadstyle-container\">\n                            <span>\n                                <img src=\"//lh4.ggpht.com/JXtURMsPDi1l7xxcX_DcZPYMsaTvlDHjqSaGV6StFO0Y2hYhEcTUhlkb8qH-jAbTaYyf6lDXXwf4sbIOgsy4hA=s0\" class=\"role-element leadstyle-image\" style=\"max-width: 16px; max-height: 16px;\">\n                            </span>\n                            <p class=\"role-element leadstyle-text\">100% Secure.</p>\n                        </div>\n                    </div>\n                </div>\n            </div>\n        </div>\n        <div class=\"footer role-element leadstyle-container\">\n            <p class=\"role-element leadstyle-text\"><a target=\"_blank\" rel=\"nofollow\" href=\"http://www.letsdrawpeople.com/terms-of-service/\">Terms of Service</a> | <a target=\"_blank\" rel=\"nofollow\" href=\"http://www.letsdrawpeople.com/privacy-policy/\">Privacy Policy</a> | <a target=\"_blank\" rel=\"nofollow\" href=\"http://www.letsdrawpeople.com/contact/\">Contact</a>&#160;| Copyright&#160;&#169;&#160;2016&#160;Let\'s Draw People</p>\n        </div>\n    </div>\n<script src=\"//my.leadpages.net/static/lp1502137761/min/tracking.js\"></script>\n</body>\n<!--  This beautiful and lightning fast landing page was proudly created with Leadpages ( see: https://www.leadpages.net ) and hosted on the Leadpages lead generation platform. -->\n</html>','no'),(628805,'_transient_timeout_feed_ac0b00fe65abe10e0c5b588f3ed8c7ca','1502169929','no'),(628806,'_transient_feed_ac0b00fe65abe10e0c5b588f3ed8c7ca','a:4:{s:5:\"child\";a:1:{s:0:\"\";a:1:{s:3:\"rss\";a:1:{i:0;a:6:{s:4:\"data\";s:3:\"\n\n\n\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:7:\"version\";s:3:\"2.0\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:1:{s:0:\"\";a:1:{s:7:\"channel\";a:1:{i:0;a:6:{s:4:\"data\";s:49:\"\n	\n	\n	\n	\n	\n	\n	\n	\n	\n	\n		\n		\n		\n		\n		\n		\n		\n		\n		\n	\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:7:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"WordPress News\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:26:\"https://wordpress.org/news\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"WordPress News\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:13:\"lastBuildDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 02 Aug 2017 21:26:25 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"language\";a:1:{i:0;a:5:{s:4:\"data\";s:5:\"en-US\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:9:\"generator\";a:1:{i:0;a:5:{s:4:\"data\";s:40:\"https://wordpress.org/?v=4.9-alpha-41232\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"item\";a:10:{i:0;a:6:{s:4:\"data\";s:33:\"\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"WordPress 4.8.1 Maintenance Release\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:71:\"https://wordpress.org/news/2017/08/wordpress-4-8-1-maintenance-release/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 02 Aug 2017 21:26:25 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://wordpress.org/news/?p=4875\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:366:\"After over 13 million downloads of WordPress 4.8, we are pleased to announce the immediate availability of WordPress 4.8.1, a maintenance release. 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The events listed in this widget are pulled from the <a href=\"https://www.meetup.com/pro/wordpress/\">meetup chapter program</a>, as well as the <a href=\"https://central.wordcamp.org/schedule\">WordCamp schedule</a>.</p>\n<p>This widget provides greater visibility of official WordPress events, and encourages community involvement in these events. It’s safe to say that the widget has achieved its goals admirably — since WordPress 4.8 was released a little over a month ago, 31 new meetup groups have been formed with 15,647 new members across the whole program. This is compared to 19 new groups and only 7,071 new members in the same time period last year.</p>\n<p>You can find a local meetup group to join <a href=\"https://www.meetup.com/pro/wordpress/\">on meetup.com</a>, and if you would like to get involved in organizing events for your community, you can find out more about the inner workings of the program <a href=\"https://make.wordpress.org/community/meetups/\">on the Community Team site</a> or by joining the #community-events channel in the <a href=\"https://make.wordpress.org/chat/\">Making WordPress Slack group</a>.</p>\n<h2>WordPress 4.8.1 due for imminent release</h2>\n<p>WordPress 4.8 cycle’s first maintenance release will be published in the coming week, more than a month after 4.8 was released. This release fix some important issues in WordPress core and the majority of users will find that their sites will update to this new version automatically.</p>\n<p>If you would like to help out by testing this release before it goes live, you can follow the <a href=\"https://make.wordpress.org/core/handbook/testing/beta/\">beta testing guide</a> for WordPress core. To get further involved in building WordPress core, jump into the #core channel in the <a href=\"https://make.wordpress.org/chat/\">Making WordPress Slack group</a>, and follow <a href=\"https://make.wordpress.org/core/\">the Core team blog</a>.</p>\n<hr />\n<h2>Further reading:</h2>\n<ul>\n<li>The WordPress mobile apps have been updated with <a href=\"https://en.blog.wordpress.com/2017/07/24/a-brand-new-editor-for-the-wordpress-mobile-apps/\">a brand new text editor</a>.</li>\n<li>In a recent push to encourage WordPress users to upgrade their PHP versions, two features have been proposed &#8211; one <a href=\"https://core.trac.wordpress.org/ticket/41191\">to provide a notice to users</a> and another to <a href=\"https://core.trac.wordpress.org/ticket/40934\">allow PHP version requirements to be specified by plugins and themes</a>.</li>\n<li>John Maeda wrote <a href=\"https://make.wordpress.org/design/2017/07/14/whywordpress2/\">a great post</a> celebrating the freedom that WordPress offers.</li>\n<li>Gutenberg, the new text editor for WordPress, is <a href=\"https://make.wordpress.org/core/2017/07/28/whats-new-in-gutenberg-28th-july/\">in continual development</a> — everyone is invited to <a href=\"https://make.wordpress.org/test/handbook/call-for-testing/gutenberg-testing/\">test it out</a>.</li>\n<li>The WordPress Meta team is starting <a href=\"https://make.wordpress.org/meta/2017/07/26/experiment-wordcamp-org-bug-scrubs/\">a new initiative</a> to bring the community together to focus on fixing bugs across the WordCamp.org network.</li>\n<li>Volunteer applications for WordCamp US <a href=\"https://2017.us.wordcamp.org/2017/08/01/wcus-needs-you-volunteer-applications-are-now-open/\">are now open</a>.</li>\n</ul>\n<p><em>If you have a story we should consider including in the next “Month in WordPress” post, please <a href=\"https://make.wordpress.org/community/month-in-wordpress-submissions/\">submit it here</a>.</em></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:30:\"com-wordpress:feed-additions:1\";a:1:{s:7:\"post-id\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"4885\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:2;a:6:{s:4:\"data\";s:33:\"\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"The Month in WordPress: June 2017\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"https://wordpress.org/news/2017/07/the-month-in-wordpress-june-2017/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 03 Jul 2017 11:42:11 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:18:\"Month in WordPress\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://wordpress.org/news/?p=4865\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:342:\"We&#8217;re starting a new regular feature on this blog today. We&#8217;d like to keep everyone up-to-date about the happenings all across the WordPress open source project and highlight how you can get involved, so we&#8217;ll be posting a roundup of all the major WordPress news at the end of every month. Aside from other general [&#8230;]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Hugh Lashbrooke\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:9225:\"<p><i>We&#8217;re starting a new regular feature on this blog today. We&#8217;d like to keep everyone up-to-date about the happenings all across the WordPress open source project and highlight how you can get involved, so we&#8217;ll be posting a roundup of all the major WordPress news at the end of every month.</i></p>\n<p>Aside from other general news, the three big events in June were the release of WordPress 4.8, WordCamp Europe 2017, and the WordPress Community Summit. Read on to hear more about these as well as other interesting stories from around the WordPress world.</p>\n<hr />\n<h2>WordPress 4.8</h2>\n<p>On June 8, a week before the Community Summit and WordCamp Europe,<a href=\"https://wordpress.org/news/2017/06/evans/\"> WordPress 4.8 was released</a>.You can read<a href=\"https://make.wordpress.org/core/2017/05/26/wordpress-4-8-field-guide/\"> the Field Guide</a> for a comprehensive overview of all the features of this release (the News and Events widget in the dashboard is one of the major highlights).</p>\n<p>Most people would either have their version auto-updated, or their hosts would have updated it for them. For the rest, the updates have gone smoothly with no major issues reported so far.</p>\n<p>This WordPress release saw contributions from 346 individuals; you can find their names in <a href=\"https://wordpress.org/news/2017/06/evans/\">the announcement post</a>. To get involved in building WordPress core, jump into the #core channel in the <a href=\"https://make.wordpress.org/chat/\">Making WordPress Slack group</a>, and follow <a href=\"https://make.wordpress.org/core/\">the Core team blog</a>.</p>\n<h2>WordCamp Europe 2017</h2>\n<p><a href=\"https://2017.europe.wordcamp.org/\">WordCamp Europe 2017</a> was held in Paris between June 15-17. The event began with a Contributor Day, followed by two days of talks and community goodness. The talks were live-streamed, but you can still catch all the recordings <a href=\"http://wordpress.tv/event/wordcamp-europe-2017/\">on WordPress.tv</a>. The organisers also published <a href=\"https://2017.europe.wordcamp.org/2017/06/30/wordcamp-europe-2017-in-paris-its-a-wrap/\">a handy wrap-up of the event</a>.</p>\n<p>WordCamp Europe exists to bring together the WordPress community from all over the continent, as well as to inspire local communities everywhere to get their own events going — to that end, the event was a great success, as a host of new meetup groups have popped up in the weeks following WordCamp Europe.</p>\n<p>The work that Contributor Day participants accomplished was both varied and valuable, covering all aspects of the WordPress project — have a look through <a href=\"https://make.wordpress.org/\">the Make blogs</a> for updates from each team.</p>\n<p>Finally, we also learned during the event that <a href=\"https://2017.europe.wordcamp.org/2017/06/17/belgrade-serbia-to-host-wordcamp-europe-2018/\">WordCamp Europe 2018 will be held in Belgrade, Serbia</a>, continuing the tradition of exploring locations and communities across the continent.</p>\n<h2>WordPress Community Summit</h2>\n<p>The fourth WordPress Community Summit took place during the two days leading up to WordCamp Europe 2017. This event is an invite-only unconference where people from all over the WordPress community come together to discuss some of the more difficult issues in the community, as well as to make plans for the year ahead in each of the contribution teams.</p>\n<p>As the Summit is designed to be a safe space for all attendees, the notes from each discussion are in the process of being anonymized before we publish them on <a href=\"https://make.wordpress.org/summit/\">the Summit blog</a> (so stay tuned &#8211; they’ll show up there over the next few weeks).</p>\n<p>You can already see the final list of topics that were proposed for the event <a href=\"https://make.wordpress.org/summit/2017/06/10/community-summit-2017-final-list-of-topic/\">here</a> (although a few more were added during the course of the two day Summit).</p>\n<h2>WordPress marketing push continues apace</h2>\n<p>As part of the push to be more intentional in marketing WordPress (as per Matt Mullenweg&#8217;s <a href=\"http://wordpress.tv/2016/12/07/matt-mullenweg-state-of-the-word-2016/\">2016 State of the Word</a>), the Marketing team has launched two significant drives to obtain more information about who uses WordPress and how that information can shape their outreach and messaging efforts.</p>\n<p><a href=\"https://make.wordpress.org/marketing/2017/06/15/wordpress-case-studies-and-usage-survey/\">The team is looking for WordPress case studies</a> and is asking users, agencies, and freelancers to take a WordPress usage survey. This will go a long way towards establishing a marketing base for WordPress as a platform and as a community — and many people in the community are looking forward to seeing this area develop further.</p>\n<p>To get involved in the WordPress Marketing team, you can visit <a href=\"https://make.wordpress.org/marketing/\">their team blog</a>.</p>\n<h2>New Gutenberg editor available for testing</h2>\n<p>For some time now, the Core team has been hard at work on a brand-new text editor for WordPress — this project has been dubbed “Gutenberg.” The project’s ultimate goal is to replace the existing TinyMCE editor, but for now it is in beta and available for public testing — <a href=\"https://wordpress.org/plugins/gutenberg/\">you can download it here as a plugin</a> and install it on any WordPress site.</p>\n<p>This feature is still in beta, so we don’t recommend using it on a production site. If you test it out, though, you’ll find that it is a wholly different experience to what you are used to in WordPress. It’s a more streamlined, altogether cleaner approach to the text-editing experience than we’ve had before, and something that many people are understandably excited about. Matt Mullenweg discussed the purpose of Gutenberg in more detail during <a href=\"http://wordpress.tv/2017/07/01/interview-and-qanda-with-matt-mullenweg/\">his Q&amp;A at WordCamp Europe</a>.</p>\n<p>There are already a few reviews out from <a href=\"https://kinsta.com/blog/gutenberg-wordpress-editor/\">Brian Jackson at Kinsta</a>, <a href=\"https://daily.jorb.in/2017/06/random-thoughts-on-gutenberg/\">Aaron Jorbin</a>, and <a href=\"https://www.mattcromwell.com/gutenberg-first-impressions/\">Matt Cromwell</a> (among many others). Keep in mind that the project is in constant evolution at this stage; when it eventually lands in WordPress core (probably in v5.0), it could look very different from its current iteration — that’s what makes this beta stage and user testing so important.</p>\n<p>To get involved with shaping the future of Gutenberg, please <a href=\"https://make.wordpress.org/test/handbook/call-for-testing/gutenberg-testing/\">test it out</a>, and join the #core-editor channel in the <a href=\"https://make.wordpress.org/chat/\">Making WordPress Slack group</a>. You can also visit <a href=\"https://github.com/WordPress/gutenberg\">the project’s GitHub repository</a> to report issues and contribute to the codebase.</p>\n<hr />\n<h2>Further reading:</h2>\n<ul>\n<li style=\"font-weight: 400\">Bridget Willard <a href=\"https://make.wordpress.org/community/2017/06/21/proposed-wordcamp-editorial-calendar/\">has proposed an editorial calendar</a> to assist WordCamp organizers with publishing content for their event.</li>\n<li style=\"font-weight: 400\">A new kind of niche WordCamp, <a href=\"https://2017-denver.journalist.wordcamp.org/\">WordCamp for Publishers in Denver</a>, has opened ticket sales.</li>\n<li style=\"font-weight: 400\">The WordPress iOS app was updated with <a href=\"https://en.blog.wordpress.com/2017/06/21/an-all-new-media-library-for-the-wordpress-ios-app/\">a fresh, new media library</a> this month.</li>\n<li style=\"font-weight: 400\">It looks like <i>Underscores</i>, the popular WordPress starter theme, <a href=\"https://themeshaper.com/2017/06/26/the-future-of-underscores-and-a-new-committer/\">has a bright future ahead of it</a>, with a renewed vision and new committer.</li>\n<li style=\"font-weight: 400\">The always-inspiring Tom McFarlin <a href=\"https://tommcfarlin.com/simple-autoloader-for-wordpress\">has released a simple autoloader for WordPress</a> that looks very useful indeed.</li>\n<li style=\"font-weight: 400\">After a bit of a discussion on Twitter regarding the differences between WordPress.org, WordPress.com, and Jetpack, <a href=\"https://helen.wordpress.com/2017/06/21/restaurant-vs-meal-kit-vs-grocery-shopping-or-wordpress-com-vs-jetpack-vs-wordpress-org/\">Helen Hou-Sandí came up with a great analogy</a> and an interesting post about it all.</li>\n<li style=\"font-weight: 400\">If you’re interested in contributing specifically to the JavaScript or PHP areas of the WordPress core codebase, then the new #core-js and #core-php channels in the <a href=\"https://make.wordpress.org/chat/\">Making WordPress Slack group</a> are perfect for you.</li>\n</ul>\n<p><i>If you have a story we should consider including in the next “Month in WordPress” post, please </i><a href=\"https://make.wordpress.org/community/month-in-wordpress-submissions/\"><i>submit it here</i></a><i>.</i></p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:30:\"com-wordpress:feed-additions:1\";a:1:{s:7:\"post-id\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"4865\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:3;a:6:{s:4:\"data\";s:33:\"\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:25:\"WordPress 4.8 “Evans”\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:41:\"https://wordpress.org/news/2017/06/evans/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 08 Jun 2017 14:49:30 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://wordpress.org/news/?p=4770\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:373:\"An Update with You in Mind Gear up for a more intuitive WordPress! Version 4.8 of WordPress, named &#8220;Evans&#8221; in honor of jazz pianist and composer William John &#8220;Bill&#8221; Evans, is available for download or update in your WordPress dashboard. New features in 4.8 add more ways for you to express yourself and represent your brand. Though some [&#8230;]\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Matt Mullenweg\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:40:\"http://purl.org/rss/1.0/modules/content/\";a:1:{s:7:\"encoded\";a:1:{i:0;a:5:{s:4:\"data\";s:43007:\"<h2 style=\"text-align: center\">An Update with You in Mind</h2>\n<p><img class=\"aligncenter size-large wp-image-4816\" src=\"https://i0.wp.com/wordpress.org/news/files/2017/06/release-featured-image.png?resize=632%2C316&#038;ssl=1\" alt=\"\" srcset=\"https://i0.wp.com/wordpress.org/news/files/2017/06/release-featured-image.png?resize=1024%2C512&amp;ssl=1 1024w, https://i0.wp.com/wordpress.org/news/files/2017/06/release-featured-image.png?resize=300%2C150&amp;ssl=1 300w, https://i0.wp.com/wordpress.org/news/files/2017/06/release-featured-image.png?resize=768%2C384&amp;ssl=1 768w, https://i0.wp.com/wordpress.org/news/files/2017/06/release-featured-image.png?w=1264&amp;ssl=1 1264w, https://i0.wp.com/wordpress.org/news/files/2017/06/release-featured-image.png?w=1896&amp;ssl=1 1896w\" sizes=\"(max-width: 632px) 100vw, 632px\" data-recalc-dims=\"1\" /></p>\n<h3>Gear up for a more intuitive WordPress!</h3>\n<p>Version 4.8 of WordPress, named &#8220;Evans&#8221; in honor of jazz pianist and composer William John &#8220;Bill&#8221; Evans, is available for download or update in your WordPress dashboard. New features in 4.8 add more ways for you to express yourself and represent your brand.</p>\n<p>Though some updates seem minor, they’ve been built by hundreds of contributors with <em>you</em> in mind. Get ready for new features you’ll welcome like an old friend: link improvements, <em>three</em> new media widgets covering images, audio, and video, an updated text widget that supports visual editing, and an upgraded news section in your dashboard which brings in nearby and upcoming WordPress events.</p>\n<hr />\n<h2 style=\"text-align: center\">Exciting Widget Updates</h2>\n<p><img class=\"size-large wp-image-4776 aligncenter\" src=\"https://i1.wp.com/wordpress.org/news/files/2017/06/widgets-with-all-four.png?resize=632%2C436&#038;ssl=1\" alt=\"\" srcset=\"https://i1.wp.com/wordpress.org/news/files/2017/06/widgets-with-all-four.png?resize=1024%2C706&amp;ssl=1 1024w, https://i1.wp.com/wordpress.org/news/files/2017/06/widgets-with-all-four.png?resize=300%2C207&amp;ssl=1 300w, https://i1.wp.com/wordpress.org/news/files/2017/06/widgets-with-all-four.png?resize=768%2C530&amp;ssl=1 768w, https://i1.wp.com/wordpress.org/news/files/2017/06/widgets-with-all-four.png?w=1264&amp;ssl=1 1264w\" sizes=\"(max-width: 632px) 100vw, 632px\" data-recalc-dims=\"1\" /></p>\n<h3>Image Widget</h3>\n<p>Adding an image to a widget is now a simple task that is achievable for any WordPress user without needing to know code. Simply insert your image right within the widget settings. Try adding something like a headshot or a photo of your latest weekend adventure — and see it appear automatically.</p>\n<h3>Video Widget</h3>\n<p>A welcome video is a great way to humanize the branding of your website. You can now add any video from the Media Library to a sidebar on your site with the new Video widget. Use this to showcase a welcome video to introduce visitors to your site or promote your latest and greatest content.</p>\n<h3>Audio Widget</h3>\n<p>Are you a podcaster, musician, or avid blogger? Adding a widget with your audio file has never been easier. Upload your audio file to the Media Library, go to the widget settings, select your file, and you’re ready for listeners. This would be a easy way to add a more personal welcome message, too!</p>\n<h3>Rich Text Widget</h3>\n<p>This feature deserves a parade down the center of town! Rich-text editing capabilities are now native for Text widgets. Add a widget anywhere and format away. Create lists, add emphasis, and quickly and easily insert links. Have fun with your newfound formatting powers, and watch what you can accomplish in a short amount of time.</p>\n<hr />\n<h2 style=\"text-align: center\">Link Boundaries</h2>\n<div id=\"v-8BDWH3QG-1\" class=\"video-player\"><video id=\"v-8BDWH3QG-1-video\" width=\"632\" height=\"342\" poster=\"https://videos.files.wordpress.com/8BDWH3QG/3-link-boundaries_dvd.original.jpg\" controls=\"true\" preload=\"metadata\" dir=\"ltr\" lang=\"en\"><source src=\"https://videos.files.wordpress.com/8BDWH3QG/3-link-boundaries_dvd.mp4\" type=\"video/mp4; codecs=&quot;avc1.64001E, mp4a.40.2&quot;\" /><source src=\"https://videos.files.wordpress.com/8BDWH3QG/3-link-boundaries_fmt1.ogv\" type=\"video/ogg; codecs=&quot;theora, vorbis&quot;\" /><div><img alt=\"Link Boundaries\" src=\"https://videos.files.wordpress.com/8BDWH3QG/3-link-boundaries_dvd.original.jpg?resize=632%2C342\" data-recalc-dims=\"1\" /></div><p>Link Boundaries</p></video></div>\n<p>Have you ever tried updating a link, or the text around a link, and found you can&#8217;t seem to edit it correctly? When you edit the text after the link, your new text also ends up linked. Or you edit the text in the link, but your text ends up outside of it. This can be frustrating! With link boundaries, a great new feature, the process is streamlined and your links will work well. You’ll be happier. We promise.</p>\n<hr />\n<h2 style=\"text-align: center\">Nearby WordPress Events</h2>\n<p><img class=\"aligncenter wp-image-4779 size-large\" src=\"https://i2.wp.com/wordpress.org/news/files/2017/06/events-widget.png?resize=632%2C465&#038;ssl=1\" alt=\"\" srcset=\"https://i2.wp.com/wordpress.org/news/files/2017/06/events-widget.png?resize=1024%2C753&amp;ssl=1 1024w, https://i2.wp.com/wordpress.org/news/files/2017/06/events-widget.png?resize=300%2C221&amp;ssl=1 300w, https://i2.wp.com/wordpress.org/news/files/2017/06/events-widget.png?resize=768%2C565&amp;ssl=1 768w, https://i2.wp.com/wordpress.org/news/files/2017/06/events-widget.png?w=1126&amp;ssl=1 1126w\" sizes=\"(max-width: 632px) 100vw, 632px\" data-recalc-dims=\"1\" /></p>\n<p>Did you know that WordPress has a thriving offline community with groups meeting regularly in more than 400 cities around the world? WordPress now draws your attention to the events that help you continue improving your WordPress skills, meet friends, and, of course, publish!</p>\n<p>This is quickly becoming one of our favorite features. While you are in the dashboard (because you’re running updates and writing posts, right?) all upcoming WordCamps and official WordPress Meetups — local to you — will be displayed.</p>\n<p>Being part of the community can help you improve your WordPress skills and network with people you wouldn&#8217;t otherwise meet. Now you can easily find your local events just by logging in to your dashboard and looking at the new Events and News dashboard widget.</p>\n<hr />\n<h2 style=\"text-align: center\">Even More Developer Happiness <img src=\"https://s.w.org/images/core/emoji/2.3/72x72/1f60a.png\" alt=\"?\" class=\"wp-smiley\" style=\"height: 1em; max-height: 1em;\" /></h2>\n<h3><a href=\"https://make.wordpress.org/core/2017/05/17/cleaner-headings-in-the-admin-screens/\">More Accessible Admin Panel Headings</a></h3>\n<p>New CSS rules mean extraneous content (like “Add New” links) no longer need to be included in admin-area headings. These panel headings improve the experience for people using assistive technologies.</p>\n<h3><a href=\"https://make.wordpress.org/core/2017/05/22/removal-of-core-embedding-support-for-wmv-and-wma-file-formats/\">Removal of Core Support for WMV and WMA Files</a></h3>\n<p>As fewer and fewer browsers support Silverlight, file formats which require the presence of the Silverlight plugin are being removed from core support. Files will still display as a download link, but will no longer be embedded automatically.</p>\n<h3><a href=\"https://make.wordpress.org/core/2017/05/22/multisite-focused-changes-in-4-8/\">Multisite Updates</a></h3>\n<p>New capabilities have been introduced to 4.8 with an eye towards removing calls to<br />\n<code>is_super_admin()</code>. Additionally, new hooks and tweaks to more granularly control site and user counts per network have been added.</p>\n<h3><a href=\"https://make.wordpress.org/core/2017/05/23/addition-of-tinymce-to-the-text-widget/\">Text-Editor JavaScript API</a></h3>\n<p>With the addition of TinyMCE to the text widget in 4.8 comes a new JavaScript API for instantiating the editor after page load. This can be used to add an editor instance to any text area, and customize it with buttons and functions. Great for plugin authors!</p>\n<h3><a href=\"https://make.wordpress.org/core/2017/05/26/media-widgets-for-images-video-and-audio/\">Media Widgets API</a></h3>\n<p>The introduction of a new base media widget REST API schema to 4.8 opens up possibilities for even more media widgets (like galleries or playlists) in the future. The three new media widgets are powered by a shared base class that covers most of the interactions with the media modal. That class also makes it easier to create new media widgets and paves the way for more to come.</p>\n<h3><a href=\"https://make.wordpress.org/core/2017/05/16/customizer-sidebar-width-is-now-variable/\">Customizer Width Variable</a></h3>\n<p>Rejoice! New responsive breakpoints have been added to the customizer sidebar to make it wider on high-resolution screens. Customizer controls should use percentage-based widths instead of pixels.</p>\n<hr />\n<h2 style=\"text-align: center\">The Squad</h2>\n<p>This release was led by <a href=\"https://matt.blog\">Matt</a> and <a href=\"https://profiles.wordpress.org/jbpaul17\">Jeff Paul</a>, with the help of the following fabulous folks. There are 346 contributors with props in this release, with 106 of them contributing for the first time. Pull up some Bill Evans on your music service of choice, and check out some of their profiles:</p>\n<a href=\"https://profiles.wordpress.org/aaroncampbell\">Aaron D. Campbell</a>, <a href=\"https://profiles.wordpress.org/jorbin\">Aaron Jorbin</a>, <a href=\"https://profiles.wordpress.org/abrightclearweb\">abrightclearweb</a>, <a href=\"https://profiles.wordpress.org/ibachal\">Achal Jain</a>, <a href=\"https://profiles.wordpress.org/achbed\">achbed</a>, <a href=\"https://profiles.wordpress.org/acmethemes\">Acme Themes</a>, <a href=\"https://profiles.wordpress.org/adamsilverstein\">Adam Silverstein</a>, <a href=\"https://profiles.wordpress.org/adammacias\">adammacias</a>, <a href=\"https://profiles.wordpress.org/mrahmadawais\">Ahmad Awais</a>, <a href=\"https://profiles.wordpress.org/ahmadawais\">ahmadawais</a>, <a href=\"https://profiles.wordpress.org/airesvsg\">airesvsg</a>, <a href=\"https://profiles.wordpress.org/ajoah\">ajoah</a>, <a href=\"https://profiles.wordpress.org/akibjorklund\">Aki Bj&#246;rklund</a>, <a href=\"https://profiles.wordpress.org/akshayvinchurkar\">akshayvinchurkar</a>, <a href=\"https://profiles.wordpress.org/schlessera\">Alain Schlesser</a>, <a href=\"https://profiles.wordpress.org/xknown\">Alex Concha</a>, <a href=\"https://profiles.wordpress.org/xavortm\">Alex Dimitrov</a>, <a href=\"https://profiles.wordpress.org/ironpaperweight\">Alex Hon</a>, <a href=\"https://profiles.wordpress.org/alex27\">alex27</a>, <a href=\"https://profiles.wordpress.org/allancole\">allancole</a>, <a href=\"https://profiles.wordpress.org/arush\">Amanda Rush</a>, <a href=\"https://profiles.wordpress.org/afercia\">Andrea Fercia</a>, <a href=\"https://profiles.wordpress.org/andrewp-2\">Andreas Panag</a>, <a href=\"https://profiles.wordpress.org/nacin\">Andrew Nacin</a>, <a href=\"https://profiles.wordpress.org/azaozz\">Andrew Ozz</a>, <a href=\"https://profiles.wordpress.org/rarst\">Andrey \"Rarst\" Savchenko</a>, <a href=\"https://profiles.wordpress.org/andizer\">Andy Meerwaldt</a>, <a href=\"https://profiles.wordpress.org/kelderic\">Andy Mercer</a>, <a href=\"https://profiles.wordpress.org/andy\">Andy Skelton</a>, <a href=\"https://profiles.wordpress.org/aniketpant\">Aniket Pant</a>, <a href=\"https://profiles.wordpress.org/anilbasnet\">Anil Basnet</a>, <a href=\"https://profiles.wordpress.org/ankit-k-gupta\">Ankit K Gupta</a>, <a href=\"https://profiles.wordpress.org/ahortin\">Anthony Hortin</a>, <a href=\"https://profiles.wordpress.org/antisilent\">antisilent</a>, <a href=\"https://profiles.wordpress.org/atimmer\">Anton Timmermans</a>, <a href=\"https://profiles.wordpress.org/apokalyptik\">apokalyptik</a>, <a href=\"https://profiles.wordpress.org/artoliukkonen\">artoliukkonen</a>, <a href=\"https://profiles.wordpress.org/ideag\">Arunas Liuiza</a>, <a href=\"https://profiles.wordpress.org/attitude\">attitude</a>, <a href=\"https://profiles.wordpress.org/backermann\">backermann</a>, <a href=\"https://profiles.wordpress.org/b-07\">Bappi</a>, <a href=\"https://profiles.wordpress.org/bcole808\">Ben Cole</a>, <a href=\"https://profiles.wordpress.org/quasel\">Bernhard Gronau</a>, <a href=\"https://profiles.wordpress.org/kau-boy\">Bernhard Kau</a>, <a href=\"https://profiles.wordpress.org/binarymoon\">binarymoon</a>, <a href=\"https://profiles.wordpress.org/birgire\">Birgir Erlendsson (birgire)</a>, <a href=\"https://profiles.wordpress.org/bjornw\">BjornW</a>, <a href=\"https://profiles.wordpress.org/bobbingwide\">bobbingwide</a>, <a href=\"https://profiles.wordpress.org/boblinthorst\">boblinthorst</a>, <a href=\"https://profiles.wordpress.org/boboudreau\">boboudreau</a>, <a href=\"https://profiles.wordpress.org/gitlost\">bonger</a>, <a href=\"https://profiles.wordpress.org/boonebgorges\">Boone B. Gorges</a>, <a href=\"https://profiles.wordpress.org/bradyvercher\">Brady Vercher</a>, <a href=\"https://profiles.wordpress.org/brainstormforce\">Brainstorm Force</a>, <a href=\"https://profiles.wordpress.org/kraftbj\">Brandon Kraft</a>, <a href=\"https://profiles.wordpress.org/brianhogg\">Brian Hogg</a>, <a href=\"https://profiles.wordpress.org/krogsgard\">Brian Krogsgard</a>, <a href=\"https://profiles.wordpress.org/bronsonquick\">Bronson Quick</a>, <a href=\"https://profiles.wordpress.org/sixhours\">Caroline Moore</a>, <a href=\"https://profiles.wordpress.org/caseypatrickdriscoll\">Casey Driscoll</a>, <a href=\"https://profiles.wordpress.org/caspie\">Caspie</a>, <a href=\"https://profiles.wordpress.org/chandrapatel\">Chandra Patel</a>, <a href=\"https://profiles.wordpress.org/chaos-engine\">Chaos Engine</a>, <a href=\"https://profiles.wordpress.org/cheeserolls\">cheeserolls</a>, <a href=\"https://profiles.wordpress.org/chesio\">chesio</a>, <a href=\"https://profiles.wordpress.org/ketuchetan\">chetansatasiya</a>, <a href=\"https://profiles.wordpress.org/choongsavvii\">choong</a>, <a href=\"https://profiles.wordpress.org/chouby\">Chouby</a>, <a href=\"https://profiles.wordpress.org/chredd\">chredd</a>, <a href=\"https://profiles.wordpress.org/chrisjean\">Chris Jean</a>, <a href=\"https://profiles.wordpress.org/cmmarslender\">Chris Marslender</a>, <a href=\"https://profiles.wordpress.org/chris_d2d\">Chris Smith</a>, <a href=\"https://profiles.wordpress.org/chrisvanpatten\">Chris Van Patten</a>, <a href=\"https://profiles.wordpress.org/chriswiegman\">Chris Wiegman</a>, <a href=\"https://profiles.wordpress.org/chriscct7\">chriscct7</a>, <a href=\"https://profiles.wordpress.org/chriseverson\">chriseverson</a>, <a href=\"https://profiles.wordpress.org/christian1012\">Christian Chung</a>, <a href=\"https://profiles.wordpress.org/cwpnolen\">Christian Nolen</a>, <a href=\"https://profiles.wordpress.org/needle\">Christian Wach</a>, <a href=\"https://profiles.wordpress.org/christophherr\">Christoph Herr</a>, <a href=\"https://profiles.wordpress.org/clarionwpdeveloper\">Clarion Technologies</a>, <a href=\"https://profiles.wordpress.org/claudiosmweb\">Claudio Sanches</a>, <a href=\"https://profiles.wordpress.org/claudiosanches\">Claudio Sanches</a>, <a href=\"https://profiles.wordpress.org/claudiolabarbera\">ClaudioLaBarbera</a>, <a href=\"https://profiles.wordpress.org/codemovementpk\">codemovement.pk</a>, <a href=\"https://profiles.wordpress.org/coderkevin\">coderkevin</a>, <a href=\"https://profiles.wordpress.org/codfish\">codfish</a>, <a href=\"https://profiles.wordpress.org/coreymcollins\">coreymcollins</a>, <a href=\"https://profiles.wordpress.org/curdin\">Curdin Krummenacher</a>, <a href=\"https://profiles.wordpress.org/cgrymala\">Curtiss Grymala</a>, <a href=\"https://profiles.wordpress.org/cdog\">Cătălin Dogaru</a>, <a href=\"https://profiles.wordpress.org/danhgilmore\">danhgilmore</a>, <a href=\"https://profiles.wordpress.org/danielbachhuber\">Daniel Bachhuber </a>, <a href=\"https://profiles.wordpress.org/danielkanchev\">Daniel Kanchev</a>, <a href=\"https://profiles.wordpress.org/danielpietrasik\">Daniel Pietrasik</a>, <a href=\"https://profiles.wordpress.org/mte90\">Daniele Scasciafratte</a>, <a href=\"https://profiles.wordpress.org/dllh\">Daryl L. L. Houston (dllh)</a>, <a href=\"https://profiles.wordpress.org/davepullig\">Dave Pullig</a>, <a href=\"https://profiles.wordpress.org/goto10\">Dave Romsey (goto10)</a>, <a href=\"https://profiles.wordpress.org/davidakennedy\">David A. Kennedy</a>, <a href=\"https://profiles.wordpress.org/turtlepod\">David Chandra Purnama</a>, <a href=\"https://profiles.wordpress.org/dlh\">David Herrera</a>, <a href=\"https://profiles.wordpress.org/dglingren\">David Lingren</a>, <a href=\"https://profiles.wordpress.org/davidmosterd\">David Mosterd</a>, <a href=\"https://profiles.wordpress.org/dshanske\">David Shanske</a>, <a href=\"https://profiles.wordpress.org/davidbhayes\">davidbhayes</a>, <a href=\"https://profiles.wordpress.org/folletto\">Davide \'Folletto\' Casali</a>, <a href=\"https://profiles.wordpress.org/deeptiboddapati\">deeptiboddapati</a>, <a href=\"https://profiles.wordpress.org/delphinus\">delphinus</a>, <a href=\"https://profiles.wordpress.org/deltafactory\">deltafactory</a>, <a href=\"https://profiles.wordpress.org/denis-de-bernardy\">Denis de Bernardy</a>, <a href=\"https://profiles.wordpress.org/valendesigns\">Derek Herman</a>, <a href=\"https://profiles.wordpress.org/pcfreak30\">Derrick Hammer</a>, <a href=\"https://profiles.wordpress.org/derrickkoo\">Derrick Koo</a>, <a href=\"https://profiles.wordpress.org/dimchik\">dimchik</a>, <a href=\"https://profiles.wordpress.org/dineshc\">Dinesh Chouhan</a>, <a href=\"https://profiles.wordpress.org/dd32\">Dion Hulse</a>, <a href=\"https://profiles.wordpress.org/dipeshkakadiya\">Dipesh Kakadiya</a>, <a href=\"https://profiles.wordpress.org/dmsnell\">dmsnell</a>, <a href=\"https://profiles.wordpress.org/ocean90\">Dominik Schilling</a>, <a href=\"https://profiles.wordpress.org/dotancohen\">Dotan Cohen</a>, <a href=\"https://profiles.wordpress.org/dougwollison\">Doug Wollison</a>, <a href=\"https://profiles.wordpress.org/doughamlin\">doughamlin</a>, <a href=\"https://profiles.wordpress.org/dreamon11\">DreamOn11</a>, <a href=\"https://profiles.wordpress.org/drewapicture\">Drew Jaynes</a>, <a href=\"https://profiles.wordpress.org/duncanjbrown\">duncanjbrown</a>, <a href=\"https://profiles.wordpress.org/dungengronovius\">dungengronovius</a>, <a href=\"https://profiles.wordpress.org/dylanauty\">DylanAuty</a>, <a href=\"https://profiles.wordpress.org/hurtige\">Eddie Hurtig</a>, <a href=\"https://profiles.wordpress.org/oso96_2000\">Eduardo Reveles</a>, <a href=\"https://profiles.wordpress.org/chopinbach\">Edwin Cromley</a>, <a href=\"https://profiles.wordpress.org/electricfeet\">ElectricFeet</a>, <a href=\"https://profiles.wordpress.org/eliorivero\">Elio Rivero</a>, <a href=\"https://profiles.wordpress.org/iseulde\">Ella Iseulde Van Dorpe</a>, <a href=\"https://profiles.wordpress.org/elyobo\">elyobo</a>, <a href=\"https://profiles.wordpress.org/enodekciw\">enodekciw</a>, <a href=\"https://profiles.wordpress.org/enshrined\">enshrined</a>, <a href=\"https://profiles.wordpress.org/ericlewis\">Eric Andrew Lewis</a>, <a href=\"https://profiles.wordpress.org/pushred\">Eric Lanehart</a>, <a href=\"https://profiles.wordpress.org/eherman24\">Evan Herman</a>, <a href=\"https://profiles.wordpress.org/flixos90\">Felix Arntz</a>, <a href=\"https://profiles.wordpress.org/fencer04\">Fencer04</a>, <a href=\"https://profiles.wordpress.org/florianbrinkmann\">Florian Brinkmann</a>, <a href=\"https://profiles.wordpress.org/mista-flo\">Florian TIAR</a>, <a href=\"https://profiles.wordpress.org/foliovision\">FolioVision</a>, <a href=\"https://profiles.wordpress.org/fomenkoandrey\">fomenkoandrey</a>, <a href=\"https://profiles.wordpress.org/frankiet\">Francesco Taurino</a>, <a href=\"https://profiles.wordpress.org/frank-klein\">Frank Klein</a>, <a href=\"https://profiles.wordpress.org/fjarrett\">Frankie Jarrett</a>, <a href=\"https://profiles.wordpress.org/akeif\">Fred</a>, <a href=\"https://profiles.wordpress.org/frozzare\">Fredrik Forsmo</a>, <a href=\"https://profiles.wordpress.org/fuscata\">fuscata</a>, <a href=\"https://profiles.wordpress.org/gma992\">Gabriel Maldonado</a>, <a href=\"https://profiles.wordpress.org/voldemortensen\">Garth Mortensen</a>, <a href=\"https://profiles.wordpress.org/garyj\">Gary Jones</a>, <a href=\"https://profiles.wordpress.org/pento\">Gary Pendergast</a>, <a href=\"https://profiles.wordpress.org/geekysoft\">Geeky Software</a>, <a href=\"https://profiles.wordpress.org/georgestephanis\">George Stephanis</a>, <a href=\"https://profiles.wordpress.org/goranseric\">Goran &#352;erić</a>, <a href=\"https://profiles.wordpress.org/grahamarmfield\">Graham Armfield</a>, <a href=\"https://profiles.wordpress.org/grantderepas\">Grant Derepas</a>, <a href=\"https://profiles.wordpress.org/tivnet\">Gregory Karpinsky (@tivnet)</a>, <a href=\"https://profiles.wordpress.org/hardeepasrani\">Hardeep Asrani</a>, <a href=\"https://profiles.wordpress.org/helen\">Helen Hou-Sandí</a>, <a href=\"https://profiles.wordpress.org/henrywright\">Henry Wright</a>, <a href=\"https://profiles.wordpress.org/hiddenpearls\">hiddenpearls</a>, <a href=\"https://profiles.wordpress.org/hnle\">Hinaloe</a>, <a href=\"https://profiles.wordpress.org/hristo-sg\">Hristo Pandjarov</a>, <a href=\"https://profiles.wordpress.org/hugobaeta\">Hugo Baeta</a>, <a href=\"https://profiles.wordpress.org/polevaultweb\">Iain Poulson</a>, <a href=\"https://profiles.wordpress.org/iandunn\">Ian Dunn</a>, <a href=\"https://profiles.wordpress.org/ianedington\">Ian Edington</a>, <a href=\"https://profiles.wordpress.org/idealien\">idealien</a>, <a href=\"https://profiles.wordpress.org/igmoweb\">Ignacio Cruz Moreno</a>, <a href=\"https://profiles.wordpress.org/imath\">imath</a>, <a href=\"https://profiles.wordpress.org/implenton\">implenton</a>, <a href=\"https://profiles.wordpress.org/ionutst\">Ionut Stanciu</a>, <a href=\"https://profiles.wordpress.org/ipstenu\">Ipstenu (Mika Epstein)</a>, <a href=\"https://profiles.wordpress.org/ivdimova\">ivdimova</a>, <a href=\"https://profiles.wordpress.org/jdgrimes\">J.D. Grimes</a>, <a href=\"https://profiles.wordpress.org/jakept\">Jacob Peattie</a>, <a href=\"https://profiles.wordpress.org/whyisjake\">Jake Spurlock</a>, <a href=\"https://profiles.wordpress.org/jnylen0\">James Nylen</a>, <a href=\"https://profiles.wordpress.org/jamesacero\">jamesacero</a>, <a href=\"https://profiles.wordpress.org/japh\">Japh</a>, <a href=\"https://profiles.wordpress.org/jaredcobb\">Jared Cobb</a>, <a href=\"https://profiles.wordpress.org/jayarjo\">jayarjo</a>, <a href=\"https://profiles.wordpress.org/jdolan\">jdolan</a>, <a href=\"https://profiles.wordpress.org/jdoubleu\">jdoubleu</a>, <a href=\"https://profiles.wordpress.org/jblz\">Jeff Bowen</a>, <a href=\"https://profiles.wordpress.org/jbpaul17\">Jeff Paul</a>, <a href=\"https://profiles.wordpress.org/cheffheid\">Jeffrey de Wit</a>, <a href=\"https://profiles.wordpress.org/jeremyfelt\">Jeremy Felt</a>, <a href=\"https://profiles.wordpress.org/jpry\">Jeremy Pry</a>, <a href=\"https://profiles.wordpress.org/jimt\">jimt</a>, <a href=\"https://profiles.wordpress.org/jipmoors\">Jip Moors</a>, <a href=\"https://profiles.wordpress.org/jmusal\">jmusal</a>, <a href=\"https://profiles.wordpress.org/joedolson\">Joe Dolson</a>, <a href=\"https://profiles.wordpress.org/joehoyle\">Joe Hoyle</a>, <a href=\"https://profiles.wordpress.org/joemcgill\">Joe McGill</a>, <a href=\"https://profiles.wordpress.org/joelcj91\">Joel James</a>, <a href=\"https://profiles.wordpress.org/johanmynhardt\">johanmynhardt</a>, <a href=\"https://profiles.wordpress.org/johnbillion\">John Blackbourn</a>, <a href=\"https://profiles.wordpress.org/zyphonic\">John Dittmar</a>, <a href=\"https://profiles.wordpress.org/johnjamesjacoby\">John James Jacoby</a>, <a href=\"https://profiles.wordpress.org/johnpbloch\">John P. Bloch</a>, <a href=\"https://profiles.wordpress.org/johnregan3\">John Regan</a>, <a href=\"https://profiles.wordpress.org/johnpgreen\">johnpgreen</a>, <a href=\"https://profiles.wordpress.org/kenshino\">Jon (Kenshino)</a>, <a href=\"https://profiles.wordpress.org/jonathanbardo\">Jonathan Bardo</a>, <a href=\"https://profiles.wordpress.org/jbrinley\">Jonathan Brinley</a>, <a href=\"https://profiles.wordpress.org/daggerhart\">Jonathan Daggerhart</a>, <a href=\"https://profiles.wordpress.org/desrosj\">Jonathan Desrosiers</a>, <a href=\"https://profiles.wordpress.org/spacedmonkey\">Jonny Harris</a>, <a href=\"https://profiles.wordpress.org/jonnyauk\">jonnyauk</a>, <a href=\"https://profiles.wordpress.org/jordesign\">jordesign</a>, <a href=\"https://profiles.wordpress.org/jorritschippers\">JorritSchippers</a>, <a href=\"https://profiles.wordpress.org/joefusco\">Joseph Fusco</a>, <a href=\"https://profiles.wordpress.org/jjeaton\">Josh Eaton</a>, <a href=\"https://profiles.wordpress.org/shelob9\">Josh Pollock</a>, <a href=\"https://profiles.wordpress.org/joshcummingsdesign\">joshcummingsdesign</a>, <a href=\"https://profiles.wordpress.org/joshkadis\">joshkadis</a>, <a href=\"https://profiles.wordpress.org/joyously\">Joy</a>, <a href=\"https://profiles.wordpress.org/jrf\">jrf</a>, <a href=\"https://profiles.wordpress.org/jrgould\">JRGould</a>, <a href=\"https://profiles.wordpress.org/juanfra\">Juanfra Aldasoro</a>, <a href=\"https://profiles.wordpress.org/juhise\">Juhi Saxena</a>, <a href=\"https://profiles.wordpress.org/nukaga\">Junko Nukaga</a>, <a href=\"https://profiles.wordpress.org/justinbusa\">Justin Busa</a>, <a href=\"https://profiles.wordpress.org/justinsainton\">Justin Sainton</a>, <a href=\"https://profiles.wordpress.org/jshreve\">Justin Shreve</a>, <a href=\"https://profiles.wordpress.org/jtsternberg\">Justin Sternberg</a>, <a href=\"https://profiles.wordpress.org/kadamwhite\">K.Adam White</a>, <a href=\"https://profiles.wordpress.org/kacperszurek\">kacperszurek</a>, <a href=\"https://profiles.wordpress.org/trepmal\">Kailey (trepmal)</a>, <a href=\"https://profiles.wordpress.org/kalenjohnson\">KalenJohnson</a>, <a href=\"https://profiles.wordpress.org/codebykat\">Kat Hagan</a>, <a href=\"https://profiles.wordpress.org/kkoppenhaver\">Keanan Koppenhaver</a>, <a href=\"https://profiles.wordpress.org/keesiemeijer\">keesiemeijer</a>, <a href=\"https://profiles.wordpress.org/kellbot\">kellbot</a>, <a href=\"https://profiles.wordpress.org/ryelle\">Kelly Dwan</a>, <a href=\"https://profiles.wordpress.org/khag7\">Kevin Hagerty</a>, <a href=\"https://profiles.wordpress.org/kwight\">Kirk Wight</a>, <a href=\"https://profiles.wordpress.org/kitchin\">kitchin</a>, <a href=\"https://profiles.wordpress.org/ixkaito\">Kite</a>, <a href=\"https://profiles.wordpress.org/kjbenk\">kjbenk</a>, <a href=\"https://profiles.wordpress.org/knutsp\">Knut Sparhell</a>, <a href=\"https://profiles.wordpress.org/koenschipper\">koenschipper</a>, <a href=\"https://profiles.wordpress.org/kokarn\">kokarn</a>, <a href=\"https://profiles.wordpress.org/kovshenin\">Konstantin Kovshenin</a>, <a href=\"https://profiles.wordpress.org/obenland\">Konstantin Obenland</a>, <a href=\"https://profiles.wordpress.org/kouratoras\">Konstantinos Kouratoras</a>, <a href=\"https://profiles.wordpress.org/kuchenundkakao\">kuchenundkakao</a>, <a href=\"https://profiles.wordpress.org/kuldipem\">kuldipem</a>, <a href=\"https://profiles.wordpress.org/laurelfulford\">Laurel Fulford</a>, <a href=\"https://profiles.wordpress.org/leewillis77\">Lee Willis</a>, <a href=\"https://profiles.wordpress.org/leobaiano\">Leo Baiano</a>, <a href=\"https://profiles.wordpress.org/littlebigthing\">LittleBigThings (Csaba)</a>, <a href=\"https://profiles.wordpress.org/lucasstark\">Lucas Stark</a>, <a href=\"https://profiles.wordpress.org/lukecavanagh\">Luke Cavanagh</a>, <a href=\"https://profiles.wordpress.org/lgedeon\">Luke Gedeon</a>, <a href=\"https://profiles.wordpress.org/lukepettway\">Luke Pettway</a>, <a href=\"https://profiles.wordpress.org/lyubomir_popov\">lyubomir_popov</a>, <a href=\"https://profiles.wordpress.org/mageshp\">mageshp</a>, <a href=\"https://profiles.wordpress.org/mahesh901122\">Mahesh Waghmare</a>, <a href=\"https://profiles.wordpress.org/mangeshp\">Mangesh Parte</a>, <a href=\"https://profiles.wordpress.org/manishsongirkar36\">Manish Songirkar</a>, <a href=\"https://profiles.wordpress.org/mantismamita\">mantismamita</a>, <a href=\"https://profiles.wordpress.org/mbootsman\">Marcel Bootsman</a>, <a href=\"https://profiles.wordpress.org/tyxla\">Marin Atanasov</a>, <a href=\"https://profiles.wordpress.org/mariovalney\">Mario Valney</a>, <a href=\"https://profiles.wordpress.org/clorith\">Marius L. J.</a>, <a href=\"https://profiles.wordpress.org/mbelchev\">Mariyan Belchev</a>, <a href=\"https://profiles.wordpress.org/markjaquith\">Mark Jaquith</a>, <a href=\"https://profiles.wordpress.org/mrwweb\">Mark Root-Wiley</a>, <a href=\"https://profiles.wordpress.org/mapk\">Mark Uraine</a>, <a href=\"https://profiles.wordpress.org/markoheijnen\">Marko Heijnen</a>, <a href=\"https://profiles.wordpress.org/markshep\">markshep</a>, <a href=\"https://profiles.wordpress.org/matrixik\">matrixik</a>, <a href=\"https://profiles.wordpress.org/mjbanks\">Matt Banks</a>, <a href=\"https://profiles.wordpress.org/jaworskimatt\">Matt Jaworski</a>, <a href=\"https://profiles.wordpress.org/mattking5000\">Matt King</a>, <a href=\"https://profiles.wordpress.org/veraxus\">Matt van Andel</a>, <a href=\"https://profiles.wordpress.org/mattwiebe\">Matt Wiebe</a>, <a href=\"https://profiles.wordpress.org/mattheu\">Matthew Haines-Young</a>, <a href=\"https://profiles.wordpress.org/mattyrob\">mattyrob</a>, <a href=\"https://profiles.wordpress.org/maxcutler\">Max Cutler</a>, <a href=\"https://profiles.wordpress.org/maximeculea\">Maxime Culea</a>, <a href=\"https://profiles.wordpress.org/mayukojpn\">Mayo Moriyama</a>, <a href=\"https://profiles.wordpress.org/mckernanin\">mckernanin</a>, <a href=\"https://profiles.wordpress.org/melchoyce\">Mel Choyce</a>, <a href=\"https://profiles.wordpress.org/mhowell\">mhowell</a>, <a href=\"https://profiles.wordpress.org/michaelarestad\">Michael Arestad</a>, <a href=\"https://profiles.wordpress.org/michael-arestad\">Michael Arestad</a>, <a href=\"https://profiles.wordpress.org/michalzuber\">michalzuber</a>, <a href=\"https://profiles.wordpress.org/stubgo\">Miina Sikk</a>, <a href=\"https://profiles.wordpress.org/mauteri\">Mike Auteri</a>, <a href=\"https://profiles.wordpress.org/mihai2u\">Mike Crantea</a>, <a href=\"https://profiles.wordpress.org/mdgl\">Mike Glendinning</a>, <a href=\"https://profiles.wordpress.org/mikehansenme\">Mike Hansen</a>, <a href=\"https://profiles.wordpress.org/mikelittle\">Mike Little</a>, <a href=\"https://profiles.wordpress.org/mikeschroder\">Mike Schroder</a>, <a href=\"https://profiles.wordpress.org/mikeviele\">Mike Viele</a>, <a href=\"https://profiles.wordpress.org/dimadin\">Milan Dinić</a>, <a href=\"https://profiles.wordpress.org/modemlooper\">modemlooper</a>, <a href=\"https://profiles.wordpress.org/batmoo\">Mohammad Jangda</a>, <a href=\"https://profiles.wordpress.org/deremohan\">Mohan Dere</a>, <a href=\"https://profiles.wordpress.org/monikarao\">monikarao</a>, <a href=\"https://profiles.wordpress.org/morettigeorgiev\">morettigeorgiev</a>, <a href=\"https://profiles.wordpress.org/morganestes\">Morgan Estes</a>, <a href=\"https://profiles.wordpress.org/mor10\">Morten Rand-Hendriksen</a>, <a href=\"https://profiles.wordpress.org/mt8biz\">moto hachi ( mt8.biz )</a>, <a href=\"https://profiles.wordpress.org/mrbobbybryant\">mrbobbybryant</a>, <a href=\"https://profiles.wordpress.org/nnaimov\">Naim Naimov</a>, <a href=\"https://profiles.wordpress.org/natereist\">Nate Reist</a>, <a href=\"https://profiles.wordpress.org/natewr\">NateWr</a>, <a href=\"https://profiles.wordpress.org/nathanrice\">nathanrice</a>, <a href=\"https://profiles.wordpress.org/nazgul\">Nazgul</a>, <a href=\"https://profiles.wordpress.org/greatislander\">Ned Zimmerman</a>, <a href=\"https://profiles.wordpress.org/krstarica\">net</a>, <a href=\"https://profiles.wordpress.org/celloexpressions\">Nick Halsey </a>, <a href=\"https://profiles.wordpress.org/nikeo\">Nicolas GUILLAUME</a>, <a href=\"https://profiles.wordpress.org/nikschavan\">Nikhil Chavan</a>, <a href=\"https://profiles.wordpress.org/nikv\">Nikhil Vimal</a>, <a href=\"https://profiles.wordpress.org/nbachiyski\">Nikolay Bachiyski</a>, <a href=\"https://profiles.wordpress.org/rabmalin\">Nilambar Sharma</a>, <a href=\"https://profiles.wordpress.org/noplanman\">noplanman</a>, <a href=\"https://profiles.wordpress.org/nullvariable\">nullvariable</a>, <a href=\"https://profiles.wordpress.org/odie2\">odie2</a>, <a href=\"https://profiles.wordpress.org/odysseygate\">odyssey</a>, <a href=\"https://profiles.wordpress.org/hideokamoto\">Okamoto Hidetaka</a>, <a href=\"https://profiles.wordpress.org/orvils\">orvils</a>, <a href=\"https://profiles.wordpress.org/oskosk\">oskosk</a>, <a href=\"https://profiles.wordpress.org/ottok\">Otto Kek&#228;l&#228;inen</a>, <a href=\"https://profiles.wordpress.org/ovann86\">ovann86</a>, <a href=\"https://profiles.wordpress.org/imnok\">Pantip Treerattanapitak (Nok)</a>, <a href=\"https://profiles.wordpress.org/swissspidy\">Pascal Birchler</a>, <a href=\"https://profiles.wordpress.org/patilvikasj\">patilvikasj</a>, <a href=\"https://profiles.wordpress.org/pbearne\">Paul Bearne</a>, <a href=\"https://profiles.wordpress.org/paulwilde\">Paul Wilde</a>, <a href=\"https://profiles.wordpress.org/sirbrillig\">Payton Swick</a>, <a href=\"https://profiles.wordpress.org/pdufour\">pdufour</a>, <a href=\"https://profiles.wordpress.org/piewp\">Perdaan</a>, <a href=\"https://profiles.wordpress.org/peterwilsoncc\">Peter Wilson</a>, <a href=\"https://profiles.wordpress.org/phh\">phh</a>, <a href=\"https://profiles.wordpress.org/php\">php</a>, <a href=\"https://profiles.wordpress.org/delawski\">Piotr Delawski</a>, <a href=\"https://profiles.wordpress.org/pippinsplugins\">pippinsplugins</a>, <a href=\"https://profiles.wordpress.org/pjgalbraith\">pjgalbraith</a>, <a href=\"https://profiles.wordpress.org/pkevan\">pkevan</a>, <a href=\"https://profiles.wordpress.org/pratikchaskar\">Pratik</a>, <a href=\"https://profiles.wordpress.org/pressionate\">Pressionate</a>, <a href=\"https://profiles.wordpress.org/presskopp\">Presskopp</a>, <a href=\"https://profiles.wordpress.org/procodewp\">procodewp</a>, <a href=\"https://profiles.wordpress.org/rachelbaker\">Rachel Baker</a>, <a href=\"https://profiles.wordpress.org/rahulsprajapati\">Rahul Prajapati</a>, <a href=\"https://profiles.wordpress.org/superpoincare\">Ramanan</a>, <a href=\"https://profiles.wordpress.org/ramiy\">Rami Yushuvaev</a>, <a href=\"https://profiles.wordpress.org/ramiabraham\">ramiabraham</a>, <a href=\"https://profiles.wordpress.org/ranh\">ranh</a>, <a href=\"https://profiles.wordpress.org/redsand\">Red Sand Media Group</a>, <a href=\"https://profiles.wordpress.org/youknowriad\">Riad Benguella</a>, <a href=\"https://profiles.wordpress.org/rianrietveld\">Rian Rietveld</a>, <a href=\"https://profiles.wordpress.org/iamfriendly\">Richard Tape</a>, <a href=\"https://profiles.wordpress.org/rpayne7264\">Robert D Payne</a>, <a href=\"https://profiles.wordpress.org/iamjolly\">Robert Jolly</a>, <a href=\"https://profiles.wordpress.org/rnoakes3rd\">Robert Noakes</a>, <a href=\"https://profiles.wordpress.org/d4z_c0nf\">Rocco Aliberti</a>, <a href=\"https://profiles.wordpress.org/rodrigosprimo\">Rodrigo Primo</a>, <a href=\"https://profiles.wordpress.org/rommelxcastro\">Rommel Castro</a>, <a href=\"https://profiles.wordpress.org/fronaldaraujo\">Ronald Ara&#250;jo</a>, <a href=\"https://profiles.wordpress.org/magicroundabout\">Ross Wintle</a>, <a href=\"https://profiles.wordpress.org/guavaworks\">Roy Sivan</a>, <a href=\"https://profiles.wordpress.org/ryankienstra\">Ryan Kienstra</a>, <a href=\"https://profiles.wordpress.org/rmccue\">Ryan McCue</a>, <a href=\"https://profiles.wordpress.org/ryanplas\">Ryan Plas</a>, <a href=\"https://profiles.wordpress.org/welcher\">Ryan Welcher</a>, <a href=\"https://profiles.wordpress.org/salcode\">Sal Ferrarello</a>, <a href=\"https://profiles.wordpress.org/samikeijonen\">Sami Keijonen</a>, <a href=\"https://profiles.wordpress.org/solarissmoke\">Samir Shah</a>, <a href=\"https://profiles.wordpress.org/samuelsidler\">Samuel Sidler</a>, <a href=\"https://profiles.wordpress.org/sandesh055\">Sandesh</a>, <a href=\"https://profiles.wordpress.org/smyoon315\">Sang-Min Yoon</a>, <a href=\"https://profiles.wordpress.org/sanketparmar\">Sanket Parmar</a>, <a href=\"https://profiles.wordpress.org/pollyplummer\">Sarah Gooding</a>, <a href=\"https://profiles.wordpress.org/sayedwp\">Sayed Taqui</a>, <a href=\"https://profiles.wordpress.org/schrapel\">schrapel</a>, <a href=\"https://profiles.wordpress.org/coffee2code\">Scott Reilly</a>, <a href=\"https://profiles.wordpress.org/wonderboymusic\">Scott Taylor</a>, <a href=\"https://profiles.wordpress.org/scrappyhuborg\">scrappy@hub.org</a>, <a href=\"https://profiles.wordpress.org/scribu\">scribu</a>, <a href=\"https://profiles.wordpress.org/seancjones\">seancjones</a>, <a href=\"https://profiles.wordpress.org/sebastianpisula\">Sebastian Pisula</a>, <a href=\"https://profiles.wordpress.org/sergeybiryukov\">Sergey Biryukov</a>, <a href=\"https://profiles.wordpress.org/sgr33n\">Sergio De Falco</a>, <a href=\"https://profiles.wordpress.org/sfpt\">sfpt</a>, <a href=\"https://profiles.wordpress.org/shayanys\">shayanys</a>, <a href=\"https://profiles.wordpress.org/shazahm1hotmailcom\">shazahm1</a>, <a href=\"https://profiles.wordpress.org/shprink\">shprink</a>, <a href=\"https://profiles.wordpress.org/simonlampen\">simonlampen</a>, <a href=\"https://profiles.wordpress.org/skippy\">skippy</a>, <a href=\"https://profiles.wordpress.org/smerriman\">smerriman</a>, <a href=\"https://profiles.wordpress.org/snacking\">snacking</a>, <a href=\"https://profiles.wordpress.org/solal\">solal</a>, <a href=\"https://profiles.wordpress.org/soean\">Soren Wrede</a>, <a href=\"https://profiles.wordpress.org/sstoqnov\">Stanimir Stoyanov</a>, <a href=\"https://profiles.wordpress.org/metodiew\">Stanko Metodiev</a>, <a href=\"https://profiles.wordpress.org/sharkomatic\">Steph</a>, <a href=\"https://profiles.wordpress.org/sswells\">Steph Wells</a>, <a href=\"https://profiles.wordpress.org/sillybean\">Stephanie Leary</a>, <a href=\"https://profiles.wordpress.org/netweb\">Stephen Edgar</a>, <a href=\"https://profiles.wordpress.org/stephenharris\">Stephen Harris</a>, <a href=\"https://profiles.wordpress.org/stevenkword\">Steven Word</a>, <a href=\"https://profiles.wordpress.org/stevenlinx\">stevenlinx</a>, <a href=\"https://profiles.wordpress.org/sudar\">Sudar Muthu</a>, <a href=\"https://profiles.wordpress.org/patilswapnilv\">Swapnil V. Patil</a>, <a href=\"https://profiles.wordpress.org/swapnild\">swapnild</a>, <a href=\"https://profiles.wordpress.org/szaqal21\">szaqal21</a>, <a href=\"https://profiles.wordpress.org/takahashi_fumiki\">Takahashi Fumiki</a>, <a href=\"https://profiles.wordpress.org/miyauchi\">Takayuki Miyauchi</a>, <a href=\"https://profiles.wordpress.org/karmatosed\">Tammie Lister</a>, <a href=\"https://profiles.wordpress.org/tapsboy\">tapsboy</a>, <a href=\"https://profiles.wordpress.org/tlovett1\">Taylor Lovett</a>, <a href=\"https://profiles.wordpress.org/team\">team</a>, <a href=\"https://profiles.wordpress.org/tg29359\">tg29359</a>, <a href=\"https://profiles.wordpress.org/tharsheblows\">tharsheblows</a>, <a href=\"https://profiles.wordpress.org/the\">the</a>, <a href=\"https://profiles.wordpress.org/themeshaper\">themeshaper</a>, <a href=\"https://profiles.wordpress.org/thenbrent\">thenbrent</a>, <a href=\"https://profiles.wordpress.org/thomaswm\">thomaswm</a>, <a href=\"https://profiles.wordpress.org/tfrommen\">Thorsten Frommen</a>, <a href=\"https://profiles.wordpress.org/tierra\">tierra</a>, <a href=\"https://profiles.wordpress.org/tnash\">Tim Nash</a>, <a href=\"https://profiles.wordpress.org/timmydcrawford\">Timmy Crawford</a>, <a href=\"https://profiles.wordpress.org/timothyblynjacobs\">Timothy Jacobs</a>, <a href=\"https://profiles.wordpress.org/timph\">timph</a>, <a href=\"https://profiles.wordpress.org/tkama\">Tkama</a>, <a href=\"https://profiles.wordpress.org/tnegri\">tnegri</a>, <a href=\"https://profiles.wordpress.org/tomauger\">Tom Auger</a>, <a href=\"https://profiles.wordpress.org/tjnowell\">Tom J Nowell</a>, <a href=\"https://profiles.wordpress.org/tomdxw\">tomdxw</a>, <a href=\"https://profiles.wordpress.org/toro_unit\">Toro_Unit (Hiroshi Urabe)</a>, <a href=\"https://profiles.wordpress.org/zodiac1978\">Torsten Landsiedel</a>, <a href=\"https://profiles.wordpress.org/transl8or\">transl8or</a>, <a href=\"https://profiles.wordpress.org/traversal\">traversal</a>, <a href=\"https://profiles.wordpress.org/wpsmith\">Travis Smith</a>, <a href=\"https://profiles.wordpress.org/nmt90\">Triet Minh</a>, <a href=\"https://profiles.wordpress.org/trishasalas\">Trisha Salas</a>, <a href=\"https://profiles.wordpress.org/tristangemus\">tristangemus</a>, <a href=\"https://profiles.wordpress.org/truongwp\">truongwp</a>, <a href=\"https://profiles.wordpress.org/tsl143\">tsl143</a>, <a href=\"https://profiles.wordpress.org/tywayne\">Ty Carlson</a>, <a href=\"https://profiles.wordpress.org/grapplerulrich\">Ulrich</a>, <a href=\"https://profiles.wordpress.org/utkarshpatel\">Utkarsh</a>, <a href=\"https://profiles.wordpress.org/valeriutihai\">Valeriu Tihai</a>, <a href=\"https://profiles.wordpress.org/zuige\">Viljami Kuosmanen</a>, <a href=\"https://profiles.wordpress.org/vishalkakadiya\">Vishal Kakadiya</a>, <a href=\"https://profiles.wordpress.org/vortfu\">vortfu</a>, <a href=\"https://profiles.wordpress.org/vrundakansara-1\">Vrunda Kansara</a>, <a href=\"https://profiles.wordpress.org/webbgaraget\">webbgaraget</a>, <a href=\"https://profiles.wordpress.org/webmandesign\">WebMan Design &#124; Oliver Juhas</a>, <a href=\"https://profiles.wordpress.org/websupporter\">websupporter</a>, <a href=\"https://profiles.wordpress.org/westonruter\">Weston Ruter</a>, <a href=\"https://profiles.wordpress.org/earnjam\">William Earnhardt</a>, <a href=\"https://profiles.wordpress.org/williampatton\">williampatton</a>, <a href=\"https://profiles.wordpress.org/wolly\">Wolly aka Paolo Valenti</a>, <a href=\"https://profiles.wordpress.org/wraithkenny\">WraithKenny</a>, <a href=\"https://profiles.wordpress.org/yale01\">yale01</a>, <a href=\"https://profiles.wordpress.org/yoavf\">Yoav Farhi</a>, <a href=\"https://profiles.wordpress.org/yogasukma\">Yoga Sukma</a>, <a href=\"https://profiles.wordpress.org/oxymoron\">Zach Wills</a>, <a href=\"https://profiles.wordpress.org/tollmanz\">Zack Tollman</a>, <a href=\"https://profiles.wordpress.org/vanillalounge\">Ze Fontainhas</a>, <a href=\"https://profiles.wordpress.org/zhildzik\">zhildzik</a>, and <a href=\"https://profiles.wordpress.org/zsusag\">zsusag</a>.\n<p>&nbsp;</p>\n<p>Finally, thanks to all the community translators who worked on WordPress 4.8. Their efforts bring WordPress 4.8 fully translated to 38 languages at release time with more on the way.</p>\n<p>Do you want to report on WordPress 4.8? <a href=\"https://s.w.org/images/core/4.8/wp-4-8_press-kit.zip\">We&#8217;ve compiled a press kit</a> featuring information about the release features, and some media assets to help you along.</p>\n<p>If you want to follow along or help out, check out <a href=\"https://make.wordpress.org/\">Make WordPress</a> and our <a href=\"https://make.wordpress.org/core/\">core development blog</a>. Thanks for choosing WordPress — we hope you enjoy!</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:30:\"com-wordpress:feed-additions:1\";a:1:{s:7:\"post-id\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"4770\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:4;a:6:{s:4:\"data\";s:33:\"\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:33:\"WordPress 4.8 Release Candidate 2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"https://wordpress.org/news/2017/06/wordpress-4-8-release-candidate-2/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Thu, 01 Jun 2017 22:13:35 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Releases\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://wordpress.org/news/?p=4765\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:336:\"The second release candidate for WordPress 4.8 is now available. 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Since then, we’ve made <a href=\"https://core.trac.wordpress.org/log/trunk/?action=stop_on_copy&amp;mode=stop_on_copy&amp;rev=40819&amp;stop_rev=40664&amp;limit=100&amp;sfp_email=&amp;sfph_mail=\">over 50 changes</a> in Beta 2.</p>\n<p>Do you speak a language other than English? <a href=\"https://translate.wordpress.org/projects/wp/dev\">Help us translate WordPress into more than 100 languages!</a></p>\n<p><strong>If you think you’ve found a bug</strong>, you can post to the <a href=\"https://wordpress.org/support/forum/alphabeta\">Alpha/Beta area</a> in the support forums. We’d love to hear from you! 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Reported by <a href=\"https://twitter.com/yorickkoster\">Yorick Koster</a>.</li>\n<li>A cross-site scripting (XSS) vulnerability was discovered when attempting to upload very large files. Reported by <a href=\"https://dk.linkedin.com/in/ronni-skansing-36143b65\">Ronni Skansing</a>.</li>\n<li>A cross-site scripting (XSS) vulnerability was discovered related to the Customizer. Reported by <a href=\"https://profiles.wordpress.org/westonruter\">Weston Ruter</a> of the WordPress Security Team.</li>\n</ol>\n<p>Thank you to the reporters of these issues for practicing <a href=\"https://make.wordpress.org/core/handbook/testing/reporting-security-vulnerabilities/\">responsible disclosure</a>.</p>\n<p>In addition to the security issues above, WordPress 4.7.5 contains 3 maintenance fixes to the 4.7 release series. For more information, see the <a href=\"https://codex.wordpress.org/Version_4.7.5\">release notes</a> or consult the <a href=\"https://core.trac.wordpress.org/query?status=closed&amp;milestone=4.7.5&amp;group=component&amp;col=id&amp;col=summary&amp;col=component&amp;col=status&amp;col=owner&amp;col=type&amp;col=priority&amp;col=keywords&amp;order=priority\">list of changes</a>.</p>\n<p><a href=\"https://wordpress.org/download/\">Download WordPress 4.7.5</a> or venture over to Dashboard → Updates and simply click “Update Now.” Sites that support automatic background updates are already beginning to update to WordPress 4.7.5.</p>\n<p>Thanks to everyone who contributed to 4.7.5.</p>\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:30:\"com-wordpress:feed-additions:1\";a:1:{s:7:\"post-id\";a:1:{i:0;a:5:{s:4:\"data\";s:4:\"4734\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:8;a:6:{s:4:\"data\";s:33:\"\n		\n		\n		\n		\n				\n\n		\n		\n				\n			\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:4:{s:0:\"\";a:6:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:26:\"WordPress Now on HackerOne\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:62:\"https://wordpress.org/news/2017/05/wordpress-now-on-hackerone/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Mon, 15 May 2017 16:02:19 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:8:\"category\";a:1:{i:0;a:5:{s:4:\"data\";s:8:\"Security\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:34:\"https://wordpress.org/news/?p=4730\";s:7:\"attribs\";a:1:{s:0:\"\";a:1:{s:11:\"isPermaLink\";s:5:\"false\";}}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:322:\"WordPress has grown a lot over the last thirteen years – it now powers more than 28% of the top ten million sites on the web. 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people.</span></p>\n                </div>\n                <div class=\"right-content role-element leadstyle-container\">\n                    <div class=\"right-content-title role-element leadstyle-text\"><h1>use this <u>one simple trick</u> WHEN&#160;SketchING from life...</h1></div>\n                    <div class=\"right-content-text role-element leadstyle-text\"><h1>...and Your Sketches Will Have Better Proportions Than Ever Before!</h1><h1>&#160;<span style=\"color:#0000CD;\">Yours for&#160;<u><strong>free</strong></u> when you sign up for the <em>Let\'s Draw People Newsletter</em>.</span></h1><ul><li><span class=\"leadstyle-fontsized\" style=\"font-size:16px;\"><span style=\"color: rgb(0, 0, 0); font-family: arial; line-height: normal;\">Learn how inanimate objects sketched alongside human figures can help with proportion.</span></span></li><li><span class=\"leadstyle-fontsized\" style=\"font-size:16px;\">Learn&#160;<span style=\"color: rgb(0, 0, 0); font-family: arial; 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(max-width:480px){.main h1{line-height:26px;font-size:32px}.main p{font-size:18px}.reg-link{font-size:16px}.btn{font-size:18px;width:50%}.footer-container p a{font-size:12px}}@media only screen and (max-width:320px){.main h1{line-height:26px;font-size:24px}.main h2{line-height:20px;font-size:18px;margin:10px auto}.main p{font-size:14px}.img-stack{width:50%;height:50%}.btn{font-size:16px;height:30px;line-height:30px;width:40%}.reg-link{font-size:12px}.footer-container p a{font-size:12px;text-align:center;margin-left:auto;margin-right:auto}}\n</style><title>face drawing checklist thank you</title><meta content=\"\" name=\"description\"><meta content=\"\" name=\"keywords\"><meta content=\"140ca5173f72a2:14b00fd3ab46dc\" name=\"leadpages-meta-id\"><script>\n  (function(i,s,o,g,r,a,m){i[\'GoogleAnalyticsObject\']=r;i[r]=i[r]||function(){\n  (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),\n  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content=\"//keenmilestones.lpages.co\" name=\"leadpages-url\"><script>center(\'send\', \'view\', \'leadpage\', 5643440998055936)</script></head>\n\n<body>\n\n    <div class=\"main-container\" data-lead-id=\"main-container-id\">\n        <div class=\"main wrapper clearfix\" data-lead-id=\"main-id\">\n            <div class=\"w-pad\" data-lead-id=\"w-pad-id\">\n                <h1 class=\"role-element leadstyle-text\"><span class=\"leadstyle-fontsized\" style=\"font-size:18px;\">Thank you for requesting my \"Face-Drawing Checklist\" (please allow 5-10 minutes for delivery)<br><span style=\"color:#000000;\"><strong>Important:</strong></span> <span style=\"color:#B22222;\">Read This Page BEFORE you begin drawing with the checklist!</span></span></h1>\n                <h2 class=\"role-element leadstyle-text\"><span style=\"color:#000000;\"><span class=\"leadstyle-fontsized\" style=\"font-size:28px;\"><em><strong>Beginning artists</strong></em> are drawing <u><strong>realistic pencil portraits</strong></u> in only <u><strong>A MATTER OF DAYS</strong></u>...</span></span><br><span style=\"color:#B22222;\">...and I\'m about to show you the 8 easy steps they are using.</span></h2>\n                <div class=\"cont\" data-lead-id=\"cont-id\">\n                    <div class=\"right-holder\" data-lead-id=\"right-holder-id\">\n                        <img src=\"//lh3.googleusercontent.com/OkOXbMEysc9ApDrDPepJv6Nbc7ZUTiyahEfXxSHTaksyH089G1gd3HsdRpytd2GRihPKZaxFWTJTICkugxtXfg=s0\" class=\"img-stack role-element leadstyle-image\" style=\"max-width: 257px; max-height: 257px;\">\n                    </div>\n                    <div class=\"left-holder\" data-lead-id=\"left-holder-id\">\n                        <p class=\"content-left role-element leadstyle-text\"><b>The face-drawing checklist is a terrific start for drawing the facial features, but there\'s more that goes into <span style=\"color:#000000;\">making those features look realistic</span>. Combine your checklist with <span style=\"color:#000000;\">these 8 simple steps</span>, and you will have a complete, realistic portrait <span style=\"color:#000000;\">within a week!</span></b></p>\n                        <a class=\"btn role-element leadstyle-link\" href=\"http://www.letsdrawpeople.com/more/8-steps\" rel=\"nofollow\">                            Click to continue &#187;                        </a>\n                        <a class=\"reg-link role-element leadstyle-link\" href=\"http://www.letsdrawpeople.com/more/8-steps\" rel=\"nofollow\">Click HERE to continue</a>\n                    </div>\n                </div>\n                <div class=\"clear\"></div>\n            </div>\n        </div>\n    </div>\n    <div class=\"footer-container\" data-lead-id=\"footer-container-id\">\n        <footer class=\"wrapper\" data-lead-id=\"wrapper-id\">\n            <p class=\"role-element leadstyle-text\"><span style=\"margin-top: 0px; white-space: normal; color: rgb(102, 102, 102); font-family: \'Open Sans\', sans-serif; font-size: 15px; line-height: 21px; background-color: rgba(250, 250, 250, 0.498039);\"><a target=\"_blank\" rel=\"nofollow\" style=\"color: rgb(87, 81, 81); -webkit-tap-highlight-color: rgba(0, 0, 0, 0); margin-top: 0px;\" href=\"http://www.letsdrawpeople.com/terms-of-service/\">Terms of Service</a>&#160;|&#160;<a target=\"_blank\" rel=\"nofollow\" style=\"color: rgb(87, 81, 81); -webkit-tap-highlight-color: rgba(0, 0, 0, 0);\" href=\"http://www.letsdrawpeople.com/privacy-policy/\">Privacy Policy</a></span><span style=\"white-space: normal; color: rgb(102, 102, 102); font-family: \'Open Sans\', sans-serif; font-size: 15px; line-height: 21px; background-color: rgba(250, 250, 250, 0.498039);\">&#160;|&#160;<a target=\"_blank\" rel=\"nofollow\" style=\"color: rgb(87, 81, 81); -webkit-tap-highlight-color: rgba(0, 0, 0, 0); margin-top: 0px;\" href=\"http://www.letsdrawpeople.com/contact/\">Contact Page</a>&#160;|&#160;</span><span style=\"white-space: normal; color: rgb(102, 102, 102); font-family: \'Open Sans\', sans-serif; font-size: 15px; line-height: 21px; background-color: rgba(250, 250, 250, 0.498039);\">Copyright&#160;&#169;&#160;2016&#160;Let\'s Draw People</span></p>\n        </footer>\n    </div>\n<div><script type=\"text/javascript\">\n    adroll_adv_id = \"AQ44IX6F4FDJPKU7WPFYYJ\";\n    adroll_pix_id = \"UUI4RI2STZGHLBERSB7R3C\";\n    /* OPTIONAL: provide email to improve user identification */\n    /* adroll_email = \"username@example.com\"; */\n    (function () {\n        var _onload = function(){\n            if (document.readyState && !/loaded|complete/.test(document.readyState)){setTimeout(_onload, 10);return}\n            if (!window.__adroll_loaded){__adroll_loaded=true;setTimeout(_onload, 50);return}\n            var scr = document.createElement(\"script\");\n            var host = ((\"https:\" == document.location.protocol) ? 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.right-content .bottom-box{width:90%}}\n</style><title>How to Draw an Eye with Colored Pencils</title><meta content=\"A step-by-step tutorial for drawing an eye using Prismacolor colored pencils\" name=\"description\"><meta content=\"colored pencils, how to draw an eye, how to draw an eye with colored pencils\" name=\"keywords\"><meta content=\"140085573f72a2:14b00fd3ab46dc\" name=\"leadpages-meta-id\"><meta content=\"//keenmilestones.lpages.co\" name=\"leadpages-url\"><script>center(\'send\', \'view\', \'leadpage\', 5630110493310976)</script></head>\n<body>\n    <div class=\"main-page\" data-lead-id=\"main-page-id\">\n        <div class=\"header-bg role-element leadstyle-container\">\n            <div class=\"header-center\" data-lead-id=\"header-center-id\">\n                <div class=\"header-left\" data-lead-id=\"header-left-id\">\n                    <img src=\"//lh6.ggpht.com/fAwZccguYIRF_NYyc-4oxKnco2XEdjhnRzL98BYIclbQdyH-XVjyaQEeU5HKA-fe74C4eVd4cg7jrUITVa1v3es=s0\" 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Download button&#160;for immediate access to the tutorial.</p>\n                </div>\n                <div class=\"right-content role-element leadstyle-container\">\n                    <div class=\"right-content-title role-element leadstyle-text\"><h1>&#160;<span style=\"font-size: 26px; line-height: normal;\">How to draw an eye with colored pencils</span></h1></div>\n                    <div class=\"right-content-text role-element leadstyle-text\"><h1><span style=\"color: rgb(0, 0, 205);\"><em>Yours for&#160;<u>free</u>&#160;as a subscriber to&#160;the&#160;</em></span><em style=\"color: rgb(0, 0, 205);\">Let\'s Draw People Newsletter.</em></h1><h1>This special tutorial gives you in-depth, step-by-step instructions for drawing an eye with realistic features and the versatile medium of colored pencils.</h1><div>&#160;</div><div><u><em><strong>Here are just a few&#160;things you will find in this lesson:</strong></em></u></div><h1>&#160;</h1><ul><li>A list of the 9 Prismacolor Premier colored pencils used for this tutorial, along with the <span style=\"color: rgb(18, 17, 17); font-size: 15px; line-height: 28px;\">specific&#160;</span>Prismacolor PC# for each</li><li>18 illustrated, step-by-step instructions from initial line drawing to the finished result</li><li>Tips for drawing multiple highlights that maintain their brightness</li><li>Tips for building a rich mixture of colors in the iris and surrounding skin</li><li>Tips for drawing&#160;natural-looking eyelashes and a full eyebrow</li></ul></div>\n                    <div class=\"bottom-box role-element leadstyle-container\">\n                        <div>\n                            <a class=\"button role-element leadstyle-link\" href=\"/leadbox/140085573f72a2:14b00fd3ab46dc/5747531812175872\">Send me the lesson&#187;</a>\n                        </div>\n                        <div class=\"secure role-element leadstyle-container\">\n                            <span>\n                                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.right-content .bottom-box{width:90%}}\n</style><title>Face-Drawing Checklist</title><meta content=\"A checklist of 22 facial details that beginning artists can use as a handy reference to practice their face-drawing skills and give their drawings a more professional look.\" name=\"description\"><meta content=\"face drawing, how to draw faces, drawing eyes, drawing a nose, drawing a mouth, drawing ears, drawing hair\" name=\"keywords\"><meta content=\"14630f473f72a2:14b00fd3ab46dc\" name=\"leadpages-meta-id\"><script>\n  (function(i,s,o,g,r,a,m){i[\'GoogleAnalyticsObject\']=r;i[r]=i[r]||function(){\n  (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),\n  m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)\n  })(window,document,\'script\',\'//www.google-analytics.com/analytics.js\',\'ga\');\n\n  ga(\'create\', \'UA-33280705-1\', \'auto\');\n  ga(\'send\', \'pageview\');\n\n</script><meta content=\"//keenmilestones.lpages.co\" 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Get&#160;new tutorials and tips every Wednesday and Saturday about how to draw people.</p>\n                </div>\n                <div class=\"right-content role-element leadstyle-container\">\n                    <div class=\"right-content-title role-element leadstyle-text\"><h1>&#160;<span class=\"leadstyle-fontsized\" style=\"font-size:26px;\">free beginners\'&#160;</span><span style=\"font-size: 26px; line-height: normal;\">face-drawing checklist</span></h1></div>\n                    <div class=\"right-content-text role-element leadstyle-text\"><h1><em><u>22 Simple Details</u></em>&#160;to Draw with Your Facial Features That&#160;Will Give Your <em><u>Line Drawings</u></em> a <u>More Realistic</u>,&#160;<u>Professional Look </u></h1><h1><span style=\"color:#0000CD;\"><em>Yours for <u>free</u>&#160;as a subscriber to&#160;the Let\'s Draw People Newsletter.</em></span></h1><ul><li><strong>6 important steps</strong> to <strong>drawing eyes, </strong>including <strong>2 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.right-content .bottom-box{width:90%}}\n</style><title>How to Make Realistic Line Drawings of Any Face</title><meta content=\"Turn a photograph of any face into a simple line drawing with accurate facial features! \" name=\"description\"><meta content=\"face drawing, how to draw faces, drawing eyes, drawing a nose, drawing a mouth, drawing ears, drawing hair\" name=\"keywords\"><meta content=\"141654c73f72a2:14b00fd3ab46dc\" name=\"leadpages-meta-id\"><meta content=\"5711129414205440\" name=\"leadpages-form-id\"><meta content=\"//keenmilestones.lpages.co\" name=\"leadpages-url\"><script>center(\'send\', \'view\', \'leadpage\', 5654100301578240)</script></head>\n<body>\n    <div class=\"main-page\" data-lead-id=\"main-page-id\">\n        <div class=\"header-bg role-element leadstyle-container\">\n            <div class=\"header-center\" data-lead-id=\"header-center-id\">\n                <div class=\"header-left\" data-lead-id=\"header-left-id\">\n                    <img 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for the eyes.</li><li>Give the <strong>nostrils of the nose the natural appearance</strong> that&#160;many beginning artists struggle to achieve.</li><li>Better capture the likeness of your subject&#8217;s smile with <strong>4 tips for correctly drawing teeth</strong> the way you see them in your reference photograph.</li><li>Take the <strong>task of drawing ears</strong> from a complicated puzzle to a simple process that breaks the overall ear down into <strong>three manageable parts.</strong></li><li>Use pencil strokes that replicate the <strong>natural flow and placement of hair</strong> as it exists in real life.</li></ul></div>\n                    <div class=\"bottom-box role-element leadstyle-container\">\n                        <div>\n                            <a class=\"button role-element leadstyle-link\" href=\"/leadbox/141654c73f72a2:14b00fd3ab46dc/5711129414205440\">Sign me up and send my ebook&#187;</a>\n                        </div>\n                        <div 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\'leadpage\', 5744277971795968)</script></head>\n<body>\n	<div class=\"page-wrap\">\n		<header class=\"site-header role-element leadstyle-container\" id=\"header\">\n			<h1 class=\"site-header__title role-element leadstyle-text\" id=\"site-header-title\"><strong>FREE!</strong> Do you struggle when it comes to shading a drawing of a face? Here are 5 ways to shade a face.</h1>\n		</header>\n\n		<a class=\"video-btn role-element leadstyle-image-link\" id=\"video-btn\" href=\"/leadbox/146868e73f72a2:14b00fd3ab46dc/5673309542809600\"><img src=\"//lh4.ggpht.com/qg3cMlPE8NJPcEOOWgfY83DtQJH9WDuT26lslSMsZBKaU2VfubPQVDoEUmY1mK69yK2rcr6axoL-lYTpw5TZyQ=s0\" style=\"max-width: 792px;\"></a>\n\n		<div class=\"countdown-container cf role-element leadstyle-container\" id=\"countdown-container\">\n			</div>\n\n		<div class=\"cta-box role-element leadstyle-container\" id=\"cta-box\">\n			<a href=\"/leadbox/146868e73f72a2:14b00fd3ab46dc/5673309542809600\" class=\"cta-box__btn role-element leadstyle-link\" id=\"cta-box-btn\">Instantly Download This Video for Free! &gt;&gt;</a>\n			</div>\n\n		<div class=\"branding role-element leadstyle-container\" id=\"branding\">\n			<div class=\"branding__logo\">\n				<img src=\"//lh6.ggpht.com/fAwZccguYIRF_NYyc-4oxKnco2XEdjhnRzL98BYIclbQdyH-XVjyaQEeU5HKA-fe74C4eVd4cg7jrUITVa1v3es=s0\" 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.right-content .bottom-box{width:90%}}\n</style><title>How to Make Realistic Line Drawings of Any Face</title><meta content=\"Turn a photograph of any face into a simple line drawing with accurate facial features! \" name=\"description\"><meta content=\"face drawing, how to draw faces, drawing eyes, drawing a nose, drawing a mouth, drawing ears, drawing hair\" name=\"keywords\"><meta content=\"144b79573f72a2:14b00fd3ab46dc\" name=\"leadpages-meta-id\"><meta content=\"5756749483081728\" name=\"leadpages-form-id\"><meta content=\"//keenmilestones.lpages.co\" name=\"leadpages-url\"><script>center(\'send\', \'view\', \'leadpage\', 5712453606309888)</script></head>\n<body>\n    <div class=\"main-page\" data-lead-id=\"main-page-id\">\n        <div class=\"header-bg role-element leadstyle-container\">\n            <div class=\"header-center\" data-lead-id=\"header-center-id\">\n                <div class=\"header-left\" data-lead-id=\"header-left-id\">\n                    <img src=\"//lh6.ggpht.com/fAwZccguYIRF_NYyc-4oxKnco2XEdjhnRzL98BYIclbQdyH-XVjyaQEeU5HKA-fe74C4eVd4cg7jrUITVa1v3es=s0\" class=\"role-element leadstyle-image\" style=\"max-width: 200px; max-height: 78px;\">\n                </div>\n                </div>\n        </div>\n        <div class=\"blue-box\" data-lead-id=\"blue-box-id\">\n            <div class=\"blue-box-center\" data-lead-id=\"blue-box-center-id\">\n                <div class=\"left-content role-element leadstyle-container\">\n                    <div class=\"book\" data-lead-id=\"book-id\">\n                        <img src=\"//lh6.ggpht.com/k8FnMlL6CT_jDXQ2a5tIGIagsG_B0jyH2evsK5jssHviXjvkSzLXdlcDC0GTn8X0bdd3PHmbcEzZcEaIv4_m=s0\" class=\"role-element leadstyle-image\" style=\"max-width: 253px; max-height: 347px;\">\n                    </div>\n                    <div>\n                        <a class=\"download role-element leadstyle-link\" href=\"/leadbox/144b79573f72a2:14b00fd3ab46dc/5756749483081728\">Download for FREE!</a>\n                    </div>\n                    <p class=\"role-element leadstyle-text\"><span style=\"color:#0000CD;\">Sign up for immediate access to the guide, plus you&#8217;ll receive new tutorials and tips&#160;every Wednesday&#160;and Saturday about how to draw people.</span></p>\n                </div>\n                <div class=\"right-content role-element leadstyle-container\">\n                    <div class=\"right-content-title role-element leadstyle-text\"><h1>how to make realistic line drawings of any face</h1></div>\n                    <div class=\"right-content-text role-element leadstyle-text\"><h1>Turn a photograph of <u>any face</u> into a <u>simple line drawing</u> with <u>accurate facial features</u>! <span style=\"color:#0000CD;\">Yours for&#160;<u><strong>free</strong></u> when you sign up for the <em>Let\'s Draw People Newsletter</em>.</span></h1><ul><li>Draw <strong>perfectly-round irises and pupils</strong> that are the exact size they need to be for the eyes.</li><li>Give the <strong>nostrils of the nose the natural appearance</strong> that&#160;many beginning artists struggle to achieve.</li><li>Better capture the likeness of your subject&#8217;s smile with <strong>4 tips for correctly drawing teeth</strong> the way you see them in your reference photograph.</li><li>Take the <strong>task of drawing ears</strong> from a complicated puzzle to a simple process that breaks the overall ear down into <strong>three manageable parts.</strong></li><li>Use pencil strokes that replicate the <strong>natural flow and placement of hair</strong> as it exists in real life.</li></ul></div>\n                    <div class=\"bottom-box role-element leadstyle-container\">\n                        <div>\n                            <a class=\"button role-element leadstyle-link\" href=\"/leadbox/144b79573f72a2:14b00fd3ab46dc/5756749483081728\">Sign me up and send my ebook&#187;</a>\n                        </div>\n                        <div 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